In this episode, host Rob Claus welcomes Jeff Womelsdorf and Jon Ajinga, co-founders of InspectorPrime, to discuss their journey building a report writing solution developed specifically for commercial property inspections. As Marine Corps veterans, Jeff and Jon share how the routines, processes, and discipline from their service shaped the development of their software and how they identified a gap in the market that existing tools weren't filling.

What You'll Learn:
• Commercial inspection software requires a purpose-built approach, not a residential tool adapted for commercial use.
• A user-friendly client portal can make reports more accessible and improve the overall client experience.
• Real-time field note submission enhances efficiency and accuracy during inspections.
• Built-in quality assurance allows inspectors to review and finalize reports before delivery.
• Building on Airtable provides stability, flexibility, and full data ownership for inspectors.
• Customization options allow inspectors to tailor the platform to their workflow and align with the ComSOP.

🔗 Learn more about CCPIA®: ccpia.org

Watch or listen (anywhere, anytime, and any way you like). Visit ccpia.org to browse the video library!

The Commercial Property Inspectors Roundtable Meeting is a monthly Zoom hosted by CCPIA® for inspectors across the nation to talk about business and professional development.

This month's roundtable focuses on building an effective web presence and marketing strategy for commercial inspection businesses. Host Rob Claus is joined by Paige Wiese, founder and CEO of Tree Ring Digital, a marketing agency specializing in high-performance websites for service-based businesses. Paige shares practical strategies for converting website visitors into paying clients, including website design principles, effective calls to action, SEO tactics, and niche marketing approaches that help commercial inspectors stand out online.

The conversation concluded with Rob announcing upcoming courses, including an Introduction to Commercial Systems course and a Cost to Remedy course scheduled for March.

To attend an upcoming meeting, visit the training calendar:
📆 https://ccpia.org/training-calendar/

Watch or listen (anywhere, anytime, and any way you like). Visit ccpia.org to browse the video library!

In this episode, host Rob Claus welcomes Ian Robertson, founder of Inspector Toolbelt and Full View Digital Marketing to share his extensive background in the inspection industry, discussing the evolution of home and commercial inspections, the importance of understanding the customer journey, and effective marketing strategies.
What You'll Learn:

• The customer journey for home and commercial inspections differs significantly.
• Your digital presence is crucial for success in commercial inspections.
• Recurring revenue opportunities can enhance business value.
• Technology and automation can streamline inspection processes.
• Targeting smaller towns can yield better results than focusing on big cities.
• Effective marketing requires understanding client needs and expectations.
  
  
  🔗 Related Resources for Commercial Property Inspectors:
  
  
• Getting Started as a Commercial Inspector: Defining Your Service Area - CCPIA
• Getting Started in Commercial Inspections: Moving from Residential to Commercial Inspections
• Commercial Property Inspectors: Who They Are and Who Hires Them
• Business Development Resources for Commercial Property Inspectors

Watch or listen (anywhere, anytime, and any way you like). Visit ccpia.org to browse the video library!

The Commercial Property Inspectors Roundtable Meeting is a monthly Zoom hosted by CCPIA® for inspectors across the nation to talk about business and professional development.

The CCPIA Roundtable meeting focused on strategies for business success and win-loss analysis in commercial property inspections. Rob led a discussion about tracking client interactions and implementing structured proposals. He shared his experience of achieving an 80% booking rate through careful client engagement. Another inspector echoed this sentiment, noting that he increased his success rate by adopting CCPIA's recommended sales process, which improved both client interactions and confidence through better proposal templates.

The conversation concluded with Rob announcing upcoming courses, including an Introduction to Commercial Systems course and a Cost to Remedy course scheduled for March. He also addressed technical questions regarding different roof types and HVAC systems.

To attend an upcoming meeting, visit the training calendar: https://ccpia.org/training-calendar/

Watch or listen (anywhere, anytime, and any way you like). Visit ccpia.org to browse the video library!

What commercial property inspectors need to know about SEO.

Paige Wiese, founder and CEO of Tree Ring Digital, has spent over 16 years helping businesses strengthen their online visibility. In this episode, she shares practical strategies for inspection companies to transform their websites from static brochures into lead-generating machines.

What You'll Learn:

• Introduction to SEO
• Website Essentials for Commercial Inspectors
• Building Trust Through an Online Presence
• Design Considerations
• Keywords Play a Role in SEO Strategies
• The Importance of Fresh Content
• Common SEO Mistakes to Avoid

🔗 Interested in learning more or working with Tree Ring Digital? Access the free Digital Asset Assessment Checklist on their website.

🔗 Learn more about CCPIA®: ccpia.org

Watch or listen (anywhere, anytime, and any way you like). Visit ccpia.org to browse the video library!

➡️ Visit the December Email Newsletter Here

➡️ CCPIA Certification Guide

We’re connecting the dots on pricing this month. From how you set your fees to how you handle price objections using your expertise.

We also have new classes announced, including a live course in Florida and a virtual Cost to Remedy class.

Watch or listen (anywhere, anytime, and any way you like). Visit ccpia.org to browse the video library!

We have a bonus episode for you this week, inspired by the opening of registration for our Cost to Remedy Fast-Track Course! It's a live class on Zoom, held over March 19-20, 2026, from 8 am- 11 am each day.

Learn more and register for the virtual course

This episodes review our free article Cost to Remedy Report Basics. It reviews:

• What it is
• What goes into a report
• How inspectors can limit liability

Read the article

Watch or listen (anywhere, anytime, and any way you like). Visit ccpia.org to browse the video library!

Commercial Property Inspectors Roundtable Meeting is a monthly Zoom hosted by CCPIA® for inspectors across the nation to talk about business and professional development.

This month’s roundtable featured special guest Bethany Messier of CoStar, the largest data and analytics platform for commercial real estate. It tracks nearly 7 million properties across the U.S. and internationally. They led a live demonstration and Q&A session highlighting how the system is specifically designed to support commercial property inspections.

CCPIA® members receive an exclusive discount on the commercial property inspection reporting platform:
🔗 https://ccpia.org/inspector-costar-di...

To attend an upcoming meeting, visit the training calendar:
🔗 https://ccpia.org/training-calendar/

Watch or listen (anywhere, anytime, and any way you like). Visit ccpia.org to browse the video library!