Coffee Chat — When the Line Becomes the Event

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Coffee Chat — When the Line Becomes the Event

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After an Ariana Grande concert merch line became its own side quest, Eming Piansay looks at what planners can learn from a funny-chaotic crowd flow moment. This Smart Start Radio Coffee Chat explores how unclear lines, limited signage and overlapping attendee pathways can create friction, even when the experience itself is worth the wait. The takeaway: organization is not just logistics. It is attendee care.

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