Are you feeling the pressure to do everything yourself? In this episode, Jordan Perry explores the powerful mindset shift of focusing on your unique contribution, the importance of delegation, and how to build a business and life that reflect your values and season of life.

In this episode:

• Jordan discusses the origin of the "If not you, then who?" mindset and its motivational power
• How to recognize when to delegate tasks like marketing, admin, and household chores
• The importance of creating margin in your offers to allow for outsourcing
• Detailed breakdown of the components involved in paid advertising campaigns
• Differentiating between passive offers like guides and high-ticket, hands-on programs
• Emphasizing the need for personalized strategies tailored to your life and business
• Invitation to join the upcoming 90 in 90 challenge to boost your marketing momentum
• The encouragement to reflect on your current season and adapt your actions accordingly

Timestamps:

00:00 - Introduction to "If not you, then who?" mindset and its personal significance
00:28 - Origins of the phrase and how imposter syndrome influences motivation
01:28 - The role of determination in standing out in the ads and marketing landscape
02:26 - The importance of serving clients well and continuous improvement
03:24 - Understanding that everyone has the same 24 hours, but priorities differ
04:21 - Using time intentionally and evaluating what tasks to delegate
05:18 - Planning offers with sufficient margin for outsourcing and delegation
06:15 - Personal examples of delegating household chores to free up business focus
07:39 - Factors to consider when delegating in your business and life
08:37 - Customizing marketing and outsourcing strategies based on your preferences and season
09:07 - Breaking down the components of paid advertising campaigns
10:05 - The importance of tailored marketing advice versus blanket strategies
11:02 - The different elements involved in ad tech, copy, messaging, visuals, and customer journey
12:00 - How funnel structure influences your business model and income streams
12:55 - Strategies for low-ticket versus high-ticket offers and their respective demands
14:20 - Reflecting on your current season and future planning
14:43 - Reinforcing the question: "If not you, then who?" in all aspects of your business and life
15:09 - Invitation to join the upcoming 90 in 90 challenge for accountability and growth
15:39 - Closing encouragement to implement and reach out for support

Resources & Links:

• Jennifer Sise - Business & Life Coach
• 90 in 90 Details

Remember, your season of life shapes your strategy. Focus on what matters most, delegate the rest, and embrace your unique path. You're capable of incredible work—if not you, then who?

_____________________________________________________

Thanks for listening to Clicks and Giggles!

➡️ Ready to start using paid ads in your business?
Grab my 3 Ways to Know You’re Ready for Ads guide:
https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads

➡️ Weekly episodes aren’t enough for you?
You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com

Welcome back to the Clicks and Giggles podcast! In this episode, Jordan Perry dives into practical steps to audit and improve your business during Q2, using a "spring cleaning" approach. Whether you’re looking to refine your marketing, optimize customer experience, or leverage data, this episode offers actionable insights to get your house in order for growth.

Main topics covered:

• How to reflect on and optimize your customer experience from discovery to onboarding
• The importance of auditing your digital assets: website, social media, and analytics
• Using surveys and feedback to sharpen your messaging and offerings
• Setting up and utilizing data analytics, including Google Analytics and Meta Pixel
• Creating a process for quarterly review and continuous improvement

In this episode:

• Why stepping into your customer’s shoes reveals hidden gaps
• How to conduct a simple business audit in under an hour
• Tips for refreshing your Instagram and website to boost conversions
• The value of analytics and why everyone should install Google Analytics and Meta Pixel
• Creative ways to gather feedback, including surveys with incentives
• The power of data to inform marketing strategy and messaging

Timestamps:
00:00 - Welcome back & intro to spring cleaning your business

00:32 - Why reflection on Q1 is crucial for growth in Q2

01:03 - Assessing your customer experience from discovery to delivery

02:00 - Seeing your business from your client's perspective

02:51 - Reviewing onboarding and client experience processes

04:16 - Evaluating your online presence: Instagram & website checks

05:32 - Ensuring your opt-ins and download mechanisms work seamlessly

06:46 - Auditing paid advertising and tracking data regularly

08:16 - Setting up Google Analytics and Meta Pixel for data collection

09:33 - How to leverage data and start tracking before you’re ready to run ads

10:42 - Using surveys to gather valuable feedback & improve messaging

12:01 - Asking the right questions during discovery calls & follow-ups

12:55 - Incentivizing survey participation for more insights

14:24 - Making the most of customer feedback & continuous improvement

15:24 - Closing remarks: dust off your business & keep refining

Resources & Links:

• Google Analytics
• Meta Pixel
• Flodesk
• ChatGPT
• Claude AI

Connect with Jordan Perry:

• Instagram
• LinkedIn
• Podcast Instagram

Remember, regular audits and feedback can transform your biz. Dust off your business and give it some TLC this quarter!

_____________________________________________________

Thanks for listening to Clicks and Giggles!

➡️ Ready to start using paid ads in your business?
Grab my 3 Ways to Know You’re Ready for Ads guide:
https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads

➡️ Weekly episodes aren’t enough for you?
You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com

You don’t need a “ground floor opportunity” from someone else—you are the opportunity. In this episode, I’m sharing why building your own business is the most powerful move you can make. From MLM stories (yes, I was once the lipstick lady) to lessons on ownership, email lists, and sustainable offers, I’ll remind you why going all in on your own business is the best bet you’ll ever make. Let’s dig in, get gritty, and build something no one can take from you.

Topics covered in this episode:

• Why your own business is the ultimate “ground floor” opportunity.
• Jordan’s MLM story and how it taught her about sales.
• The danger of building on platforms you don’t own.
• Why email lists and websites are critical business assets.
• How to validate your offer before you sell it.
• The importance of building a business your way—not just copying your coach.
• Encouragement to build long-term assets and think about your exit strategy.

_____________________________________________________

Thanks for listening to Clicks and Giggles!

➡️ Ready to start using paid ads in your business?
Grab my 3 Ways to Know You’re Ready for Ads guide:
https://www.launchbyjr.com/three-ways-to-know-youre-ready-for-ads

➡️ Weekly episodes aren’t enough for you?
You can connect with me over on Instagram at @launchwithjordan or at www.launchbyjr.com