Business Is Dating. Sales Is Commitment
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Business Is Dating. Sales Is Commitment
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About this listen
Business is nothing more than relationships. In this episode, Kevin L. Knox breaks down why prospects aren’t looking for a proposal on the first day—they’re looking for someone they can trust. When you nurture your audience the same way you’d build a real relationship—step by step, conversation by conversation—you earn connection, trust, and eventually commitment. Slow down, build the bond, and the sale becomes a natural “yes.”
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