Position yourself as the expert buyers trust before the conversation even starts.

In this episode, Joe Dalton and Matt Wheeler reveal how LinkedIn can help you build authority, increase visibility, and generate more opportunities for your business by consistently showing up with the right message.

You'll learn how to create content that builds credibility, attracts your ideal audience, and helps you become known for what you do best.

Topics include LinkedIn positioning, personal branding, content creation, thought leadership, audience growth, and business development.

Hosted on Acast. See acast.com/privacy for more information.

Joe Dalton and Aleck McCathie

n this live show, Joe Dalton and Aleck McCathie dive into the enduring power of books and why becoming a published author can set you apart as an authority in your industry.

As AI-generated content floods the digital landscape, they explore how authentic, human-driven communication—especially through books—builds credibility, amplifies your brand, and creates new opportunities.

Whether you’re considering sharing your story, establishing your expertise, or just curious about the publishing process, this episode unpacks the real value of putting your knowledge into a book and offers insights for those ready to turn ideas into impact.

Find out how you can become a published author. Go to joedalton.ie

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Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.