People ask me all the time “what books do you recommend” and the list always start with this one.

We are in the middle of a trust recession and small businesses are hurting the most…or they’re absolutely crushing it. We have the upper hand since we can pivot and adjust faster than big businesses, so let’s go over a) the signs the trust recession is hurting you and b) practical steps you can take right now to beat it.

I was tired of making revenue in my small business but not seeing any profit, so I fixed it with an old school envelope style budgeting method, loosely based on the Profit First Method. It takes me 5 minutes at a time, and has helped me (and my clients) increase our profit margins by up to 60%. No subscriptions or software - just a few minutes and a few steps.

I used to never finish a thing. Then I figured out how to “hack” my brain to stay permanently motivated…or rather, not need to feel motivated at all. This video goes into how I did that with practices, exercises, and some changes that worked almost TOO good.

This is how much my business spent last month to earn $73,000 in revenue, including operating expenses, payroll, taxes, and profit (ish).

Somewhere along the line “marketing” became “social media” and a generation of entrepreneurs got lost and burnt out chasing viral fame and forgot they can have a whole ass business without any social media at all (or maybe just a little). So let me show you how it’s done. This is Tiny Business Marketing 101. AKA How to make money without losing your ever-loving mind.

Goals don’t actually get you anywhere. Systems, processes, habits, routines…those are what create your outcomes. But before you can even get to this, you gotta set a few other things first. This is the process I use to make steady progress, even in the worst of circumstances.

If you’re working nonstop, making decent money, but still feel capped this video is for you.

The $100K to $200K range is what I call the “messy middle” the most dangerous phase of business, because hustle still works just enough to keep you stuck. You’re not lazy, you’re not confused you’re just playing the wrong role in your own business.

In this video I break down the exact mindset and operational shift that separates six-figure operators from scalable CEOs and give you a practical exercise you can do this week to identify exactly what to fix first.