Bonus episode: Non-alcs with attitude
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In this sponsored bonus episode, we’re joined by Lisa King, founder of Free AF, New Zealand’s number one non-alcoholic canned cocktail brand.
Founded in 2020, Lisa created Free AF with one goal in mind, to provide a range of alcohol-free cocktails for those who take what they drink seriously. But more than producing great tasting liquids, a range with complexity, texture and attitude, the brand was born with a greater mission – to create a movement for making non-drinking aspirational.
In just 5 years Free AF has built a global following for its alcohol-free cocktails – as well as being the No.1 non-alcoholic ready-to-drink brand in New Zealand, it’s one of the fastest growing non-alc RTD’s in the USA, has been endorsed by Khloe Kardashian and Kris Jenner and is listed in Morrison in the UK. What’s all the fuss about? That's what we’re speaking to her about in this episode.
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