Black Friday's AI Reckoning: When AI Promises Meet Retail Reality
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Black Friday's AI Reckoning: When AI Promises Meet Retail Reality
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About this listen
A Hamburg study shows ChatGPT shopping converts 86% worse than affiliate links despite high engagement. With Black Friday 4 days away, Manny and Joe explain why this is the first major stress test for agentic commerce. The tech works, but trust and infrastructure don't. They analyze why users research in ChatGPT but buy elsewhere, what retailers should monitor this week, and why Black Friday 2025 is about data collection—not revenue. Your infrastructure gaps are about to get exposed.
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