Beyond Keywords: Seedtag's Neuro-Contextual Play
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Beyond Keywords: Seedtag's Neuro-Contextual Play
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About this listen
On this episode of Inside the Stack, we sit down with Brian Gleason, CEO of Seedtag, to talk about the future of contextual advertising.
We dig into neuro-contextual advertising, how Seedtag's AI understands tone, emotion, and environment across web and CTV, and why the industry needs to move from relevance to resonance.
We also unpack what this shift means for brands chasing impact, agencies planning in a privacy-first world, and publishers seeking to have their quality content rewarded again.
The future of contextual is less about targeting people and more about what content surrounds an ad and how it makes people feel.
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