In this episode of What I Wish I’d Known About Sales, Martin from Lead Forensics chats with Tom Boston, Brand Growth Manager at My Sales Coach, about his journey from cold-calling in the trenches to becoming a familiar face in the sales community.

Tom opens up about finding his voice on LinkedIn, why humour and authenticity matter more than sounding “professional”, and how leaning into who you really are can make selling feel easier and more natural. They talk about making prospects smile, standing out without being pushy, and building real connections that last beyond the first call.

A relaxed, honest conversation about bringing more personality into sales, and why being human might just be your biggest advantage.

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In this episode of "What I Wish I'd Known About Sales" brought to you by Lead Forensics on The B2B Sales Playbook Podcast, we're joined by Nia Secker. Nia has built a powerhouse reputation on LinkedIn by pulling back the curtain on the SDR experience. She shares everything from live cold calls to the hilarious realities of sales life. As the SDR Manager at My Sales Coach, Nia is on a mission to turn sales into a more supportive, coaching-led profession.

We dive into why Nia was once terrified to post on social media and how "embracing the haters" helped her find her authentic voice. We discuss the transition from top-performing rep to leader, the importance of asking the right questions during your first job hunt, and why the "document, don't create" mindset is the secret to building trust with prospects. Whether you’re an SDR finding your feet or a manager looking to empower your team, Nia’s story is a masterclass in pushing past your comfort zone to build a career and a brand that lasts.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.