8. Do you actually need new website copy?
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8. Do you actually need new website copy?
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You're wondering whether or not you really need full website copy, or if you could do with just a few edits and updates. Sometimes when your website has existed for a while, your vision starts to blur when you look at it. Is it clear or is it actually kind of cringey? Does this copy make sense anymore? That's where a website audit can come in—it gives you a professional set of eyes on your website without the full investment of an entire website copy project. So let’s talk about when an audit is the right choice versus when you need the full shebang.
"Sometimes the biggest issue is—what is in the menu? Is there too much? Is there too little? Are the labels confusing? The navigation menu, that sometimes is one of the most important things I look at in these audits."
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