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WHAT THE TRUCK?!?

WHAT THE TRUCK?!?

By: FreightWaves
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About this listen

 WHAT THE TRUCK?!? is FreightWaves' irreverent award-winning podcast breaking down the biggest stories in transportation and logistics. WTT?!? is all about the people that make freight move. On the show you'll hear from founders, CEOs, VCs, truckers, brokers, and influencers. Join the industry three times a week on FreightWavesTV and podcast players everywhere.©2025 FreightWaves Politics & Government
Episodes
  • The $287k VIN Hack & The “Super Ego” 60 Minutes Scandal

    The $287k VIN Hack & The “Super Ego” 60 Minutes Scandal
    Apr 17 2026
    Is the logistics industry being blinded by the “shiny object” of AI while foundational security and revenue strategies crumble? Today on WHAT THE TRUCK?!?, we’re peeling back the curtain on a $287,000 “VIN hack” that exposed a massive gap in trailer identity and asset security. The 60 Minutes Fallout: We dive deep into the Super Ego defense statement following the explosive “Chameleon Carrier” segment. Is it a case of media misunderstanding, or a “My Cousin Vinny” style legal defense? Ed Burns (TruSygnal/Burns Logistics) joins us to break down why “disruption” is not a moral justification for cutting corners. The AI Death Trap: Eric Williams (Beagl Technologies) sounds the alarm on why chasing a 3% reduction in SG&A through AI is a losing game. We discuss why you should stop trying to “automate away” your staff and start focusing on “Quality of Revenue.” Plus: J.B. Hunt Q1 Reality Check: What the earnings report actually says about the state of the freight market. The 100-Year Carrier Secret: Why the most successful companies ignore the spot market noise. Freight Fraud Symposium: A preview of our upcoming event in Cleveland. GUESTS: Eric Williams, Co-Founder and CEO of Beagl Technologies Ed Burns, Co-Founder and CEO of TruSygnal and Burns Logistics #Logistics #Trucking #Freight #SupplyChain #WHATTHETRUCK Watch on YouTube Visit our sponsor - TRUCKSTOP Subscribe to the WTT newsletter Apple Podcasts Spotify More FreightWaves Podcasts #WHATTHETRUCK #FreightNews #supplychain Learn more about your ad choices. Visit megaphone.fm/adchoices
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    47 mins
  • He Wasn’t a FedEx Driver: The Truth Behind the Athena Strand Case

    He Wasn’t a FedEx Driver: The Truth Behind the Athena Strand Case
    Apr 15 2026
    On this Wednesday edition of WHAT THE TRUCK?!?, host Malcolm Harris and Michael Vincent dive into the high-stakes world of freight fraud, industry bankruptcies, and the evolving landscape of international trade. Industry Headlines • Market Contraction: Small trucking firms like Liberty Carriers Inc. and NAS Logistics have recently filed for bankruptcy as the industry struggles in a post-COVID down cycle. • Trade & Ports: Mexico remains the U.S.’s top trading partner, with Port Laredo handling over $29 billion in trade in February alone. Meanwhile, the Port of LA maintains consistent volume despite global economic uncertainty. • Weather Alerts: Tornado season has arrived early, with 39 tornadoes already reported in Wisconsin this year, significantly higher than the annual average. Expert Spotlight • Phil Brink (FreightWaves): Warns that over 50% of brokers and carriers are not vetting partners, leaving them vulnerable to an average cargo theft loss of $300,000 per load. • Rob Carpenter (Investigator): Fresh off his 60 Minutes appearance, Carpenter discusses the Athena Strand tragedy, emphasizing that carriers in delivery modes must implement stricter criminal background checks beyond basic regulations. Watch on YouTube Visit our sponsor - TRUCKSTOP Subscribe to the WTT newsletter Apple Podcasts Spotify More FreightWaves Podcasts #WHATTHETRUCK #FreightNews #supplychain Learn more about your ad choices. Visit megaphone.fm/adchoices
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    47 mins
  • Amazon's $500 Million Package Drone Gamble

    Amazon's $500 Million Package Drone Gamble
    Apr 13 2026
    Welcome to a Monday edition of WHAT THE TRUCK?!?. Coming off a masterful weekend in Chattanooga, hosts Malcolm Harris and Michael Vincent are back to break down the biggest headlines in freight, from the "sexiness" of cargo theft stats to the reality of Amazon’s drone ambitions. While headlines are buzzing with $1,000,000 Lego heists and stolen Kit Kats, the guys look at the actual math. Statistically, freight fraud and theft account for only 0.0036% of freight moved in North America. We discuss why this "sexy" topic gets so much airtime and how technology from companies like Highway is driving necessary trust factors in the industry. Amazon is ramping up Prime Air, aiming to deliver 500 million packages annually by the end of the decade. Michael Vincent isn't buying the hype, questioning the efficiency and safety of "dropping a fragile vase 20 feet out of the ass of a drone" just to satisfy consumer demand for faster delivery Anna Falcon, VP of Customer Experience at MCA Connect, joins the show to discuss why manufacturers must move beyond "boring widgets" to holistic customer strategy. David Long, VP of Product Management at Fleetworthy, pulls back the curtain on the "illusion of data". Many fleets think they have a handle on accidents, but fragmented spreadsheets won't stand up in court. David introduces Legal Lock, a feature that creates an immutable, time-stamped record of an accident to protect a fleet's credibility during litigation. Watch on YouTube Visit our sponsor - TRUCKSTOP Subscribe to the WTT newsletter Apple Podcasts Spotify More FreightWaves Podcasts #WHATTHETRUCK #FreightNews #supplychain Learn more about your ad choices. Visit megaphone.fm/adchoices
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    46 mins
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