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Selling Technology the Sandler Way

Finding Technical Solutions That Win Long-Term Business Relationships
Narrated by: Sean Pratt
Length: 3 hrs and 3 mins
Categories: Business, Sales
5 out of 5 stars (5 ratings)

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Summary

Rich Chiarello offers sales teams tasked with selling technical solutions a proven program for success, based on the Sandler Selling System. He shows salespeople how to identify the most pressing business problem that their tool, application, or platform solves - and how to create a joint project plan that delivers value for both buyer and seller.

©2015 Sandler Systems, Inc. (P)2018 Gildan Media

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  • David Turchin
  • 01-05-19

Rookie or Veteran - this is a fast must-read

Whether you’re just getting started and want to understand the basics of qualifying and running a sales cycle, or you’ve been in the field for a while and want some quick reminders on key aspects we often overlook - this book is money. Read it in a single morning before the work day and put the tactics to use in the same afternoon. Great stuff Sandler

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  • Lee Gaul
  • 12-10-18

Tried and true sales knowledge here

This is an excellent book for anyone selling SaaS. There are a lot of Cole's notes about selling but this book goes deep into what a good sales process looks like. Very well paced too so you're engaged throughout. A testament to the knowledge within.

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  • The Lance Norris
  • 22-08-18

Back to basics

As always Sandler methods prove to be more valuable than the cost of the lesson. The narration is great and the way they pull standard question-based selling into the age of technology is brilliant.

Great read/listen and a good one to keep in mind when selling.

Enjoy