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SEO for Growth in 2019

Strategies to Stay Ahead in the Changing World of Digital Marketing: Rank Well on Google & Maximize ROI
Narrated by: Chris Clyne
Length: 3 hrs and 6 mins
Categories: Business, Marketing
5 out of 5 stars (26 ratings)

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Summary

In 2019, effective SEO is more important than ever before!

  • Search engines have never been smarter or more efficient.
  • New websites are being created every day, so there’s never been more competition for search engine rankings.
  • User experience is the number-one focus for all major search engines and platforms.
  • Old tricks to hack Google’s search algorithms like keyword stuffing and excessive backlinking are no longer effective and may do more harm than good.

What does this mean for you? To stay relevant and to edge past your competition, you have to change your understanding of SEO. 

Extreme Makeover SEO Edition:
This book will help you update and revamp your SEO strategy taking into account big changes and trends in the erratic world of digital marketing.

  • Mobile first is here
  • Artificial intelligence is here including Alexa and voice search
  • Content matters more than ever - this means quality, not just quantity
  • Google’s featured results have changed the game - optimize for that (first understand questions being asked, then find answers to those questions and optimize them for the Google snippet)

You will learn about all the tools you should have in your tool belt and the pros and cons of each including:

  • Mobile optimization, and geolocation featuring
  • PPC and paid advertising
  • Social media marketing
  • Content marketing and branding to maximize search engine optimization
  • Influencer marketing

This book gives you a thorough understanding of SEO and how it worked in the past and how it’s changing for the future.

You will be able to develop a highly effective SEO strategy that accounts for the biggest changes and trends in the industry and be able to maximize your ROI for the money you invest in SEO and digital marketing for your brand.

©2018 Matthew Bartnik (P)2018 Matthew Bartnik

What members say

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    4 out of 5 stars

This is a refreshing audiobook,

This is a refreshing audiobook, ideal for someone who is starting from scratch in SEO. I get marketing interns to listen to it. This is ideal to get for staff, friends or family who run a business, so they can understand the value of Seo to their business, but also I feel that it would be good to get them this audiobook even if they aren't planning to do their own Seo, they should listen so if they hire anybody they can understand what they are being told and don't get misled or over charged.

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SEO for modern business marketing.

Great book, especially for beginners like me. It is written in a conversational format that flows easily. To me this book opened my eyes to the world of Google's search engine and I learned many things about it that I never knew before or had any idea even existed. But if you're an SEO pro, chances are you already know most of what's in the book. Don't let that discourage you if you dabble though. I thought this book was pretty up to date on info and in the very least one could learn what's coming around the bend, as well as new types of technology. For me, I feel as though I gained a valuable, all encompassing picture of SEO and it will help me to create a strategy to move forward with ranking goals.

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Great fundamentals! With advanced strategies

SEO is huge and almost necessary to run a successful online business in 2019. Love what I learned here

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This was the best book on SEO

This was the best book on SEO that I've listened to. The information was concise, relevant and informative. The book was written in a clear, easy to understand format.

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Very well written

I have already started utilizing many of the pointers I picked up in the book and already see results in less than a week. I was appreciative of the external resources and specific techniques I can put to use. The audible book is practical and easy to understand - it covers everything

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I thoroughly enjoyed this audible book.

I thoroughly enjoyed this audible book. The book covered everything from basic information on how Google works to taking you on a journey through the technical steps of marketing a business in the search results.

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This is a solid resource on SEO optimization!

This is a solid resource on SEO optimization!. I have a basic understanding of SEO already but it's ssoooo difficult to find a resource that puts everything together all in one place. I feel like this audible book covers the inner game of SEO so I have a much better understanding of the fundamental information. I also learned the practical steps so I can start improving my rankings it's truly a great audible book on this topic!

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I loved this audible book.

I loved this audible book. I thought it was a well thought out primer on content-driven SEO. This audible book seemed to be more practical and more accessible than many of the other books I've read and listen in this space. I especially appreciate the tips at the end of each chapter as well as the recommended experts to follow. The last chapter with all the resources is fantastic and had several tools I was unaware of.

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If there's one feature that sets this audible book

If there's one feature that sets this audible book apart from the others it is the level of detail.It is truly detailed in covering all of the areas you need to understand to practice search engine optimization and rank at the top of the search results.The author has tackled quite difficult topics and boiled them down to the essentials, and presents the information in a casual and conversational style so anybody can understand it.

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I loved this book.

I loved this book. helped me get a broad understanding of how to be a better web designer by using more marketing tactics.

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  • Sam
  • 02-02-19

Nothing you can't find online for free

I was disappointed with this book as there wasn't anything that I haven't read online for free. In fact, there is better information for free in many mediums including videos, blog posts, and podcasts. I know a little bit about SEO and could have written this book. This is a beginners guide for someone that does not know anything about SEO at all. I will be avoiding this author as I didn't feel he truly wants to help people by giving them insight that isn't readily available. It seems to me he just wants to make money with a title.

2 of 2 people found this review helpful

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  • Pearl
  • 07-01-19

great book overall.

I loved this book. helped me get a broad understanding of how to be a better web designer by using more marketing tactics

1 of 1 people found this review helpful

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    4 out of 5 stars
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  • N M
  • 26-07-19

Quick and informative

Super quick yet informative listen. Great for small businesses and some food for thought for big businesses too making the transition to digital marketing from traditional marketing.

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  • Anthony M Salgado
  • 17-07-19

Loved it.

Loved it. My only suggestion is to dedicate more time to SEO for professionals like architects or lawyers who are not interested or are unwilling to produce regular blogs. Many of the advice seems oriented to bloggers. Other than that, it is an excellent book.

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Profile Image for 	Flora J Barnett
  • Flora J Barnett
  • 17-07-19

Very insightful, especially for Beginners.

Very insightful, especially for Beginners. Covers almost every aspect of the SEO framework and put you in a ready position to start SEO for your own website. Very well narrated. Many thanks to all who participated in the making of this book and to Audible for delivering it to us as listeners.

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Profile Image for 	John V Winston
  • John V Winston
  • 17-07-19

Absolutely brilliant book,

Brilliant book, very useful content, everything you need to know and more. Can't wait to apply the skills I've learned and skyrocket my website up the rankings.

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  • Deborah R Sullivan
  • 17-07-19

I enjoyed this book.

I enjoyed this book. I'm excited to implement the things I've listened... good tool for reviewing as I go. I enjoyed the narrator as well will go over and over this info.

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Profile Image for 	Clinton S Stiles
  • Clinton S Stiles
  • 17-07-19

Great audible book, especially for beginners

Great audible book, especially for beginners like me. It is written in a conversational format that flows easily. I'm not much of a listener and I found this book to be engaging and an easy page-turner. Technical jargon was explained well and there were a TON of resources listed throughout the book to delve deeper into topics of interest or tools of your choice. To me, this book opened my eyes to the world of Google's search engine and I learned many things about it that I never knew before or had any idea even existed. But if you're an SEO pro, chances are you already know most of what's in the book. Don't let that discourage you if you dabble though. I thought this audible book was pretty up to date on info and in the very least one could learn what's coming around the bend, as well as new types of technology. For me, I feel as though I gained a valuable, all-encompassing picture of SEO and it will help me to create a strategy to move forward with ranking goals.

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    5 out of 5 stars
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Profile Image for Jessica
  • Jessica
  • 16-07-19

The book is an EXCELLENT introductory book to SEO

The book is an EXCELLENT introductory review to SEO. It will not make you a pro in the area. It will only show you how much there is to know about SEO and how little you know about it. There are some practical tips that even beginners can use, plus it helps tremendously to simply understand how the system works.

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Profile Image for  Barbara Walling
  • Barbara Walling
  • 16-07-19

I found this to be an enjoyable listen.

I found this to be an enjoyable listen. I feel like this audible book makes it much easier to understand compared to other resources on the topic. Not only is it easy to understand, it covers a wide spectrum of information on the topic. What was helpful to me was that it starts at the basics, and then escalates into the advanced, practical topics. Overall this edition is a good value for money.