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With 25+ years of helping brands cut through the noise, 𝐉𝐢𝐦𝐢 𝐆𝐢𝐛𝐬𝐨𝐧 — VP of Brand Communication at Thrive Agency, TEDx speaker, and Forbes Agency Council member — shares practical insights on marketing, leadership, investing, and AI.

This conversation breaks down how to communicate clearly, lead with intention, and build trust in a fast-changing, AI-driven world.

𝐁𝐨𝐨𝐤𝐬 𝐭𝐡𝐚𝐭 𝐡𝐚𝐯𝐞 𝐅𝐨𝐫𝐠𝐞𝐝 𝐉𝐢𝐦𝐢 𝐆𝐢𝐛𝐬𝐨𝐧 𝐋𝐞𝐚𝐝𝐞𝐫 𝐚𝐧𝐝 𝐄𝐧𝐭𝐫𝐞𝐩𝐫𝐞𝐧𝐞𝐮𝐫:

"I'm Possible: Jumping into Fear and Discovering a Life of Purpose" by Jeremy Cowart.

𝐐𝐮𝐨𝐭𝐞 𝐭𝐨 𝐟𝐨𝐫𝐠𝐞 𝐘𝐨𝐮 𝐚𝐬 𝐚 𝐋𝐞𝐚𝐝𝐞𝐫 𝐚𝐧𝐝 𝐄𝐧𝐭𝐫𝐞𝐩𝐫𝐞𝐧𝐞𝐮𝐫:

“Any development in technology indiscernible from magic by C. Clarke's”.

𝐂𝐡𝐚𝐩𝐭𝐞𝐫𝐬:

01:50 – Building real team connections before scaling.

04:30 – Real estate investing beyond apartments and private equity.

06:20 – Adapting content as LinkedIn algorithms change.

08:20 – Choosing an investment strategy that fits you.

11:40 – The biggest marketing mistake brands still make.

12:30 – Turning failure into forward momentum.

12:40 – What Jimmy Fallon teaches about adaptability.

15:00 – Business lessons from Chutes and Ladders.

16:15 – Stepping fully into leadership as an entrepreneur.

17:15 – Measuring what truly drives business growth.

17:30 – Why I’m Possible by Jeremy Cowart is a must-read.

18:15 – Understanding AI before trying to use it.

19:00 – How to connect with Jimi Gibson.

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What do magic, TEDx stages, AI, and real estate marketing have in common?

With 25+ years helping brands cut through the noise, 𝐉𝐢𝐦𝐢 𝐆𝐢𝐛𝐬𝐨𝐧, VP of Brand Communication at 𝐓𝐡𝐫𝐢𝐯𝐞 𝐀𝐠𝐞𝐧𝐜𝐲, TEDx speaker, and Forbes Agency Council member, breaks down how to craft messages that actually connect. From his Magic Script™ framework to investor trust, AI-driven branding, and sales psychology—this episode is all about making your message human, memorable, and profitable.

If you sell ideas, investments, or services—this conversation is for you.

𝐁𝐨𝐨𝐤𝐬 𝐭𝐡𝐚𝐭 𝐡𝐚𝐯𝐞 𝐅𝐨𝐫𝐠𝐞𝐝 𝐉𝐢𝐦𝐢 𝐆𝐢𝐛𝐬𝐨𝐧 𝐋𝐞𝐚𝐝𝐞𝐫 𝐚𝐧𝐝 𝐄𝐧𝐭𝐫𝐞𝐩𝐫𝐞𝐧𝐞𝐮𝐫:

"I'm Possible: Jumping into Fear and Discovering a Life of Purpose" by Jeremy Cowart.

𝐐𝐮𝐨𝐭𝐞 𝐭𝐨 𝐟𝐨𝐫𝐠𝐞 𝐘𝐨𝐮 𝐚𝐬 𝐚 𝐋𝐞𝐚𝐝𝐞𝐫 𝐚𝐧𝐝 𝐄𝐧𝐭𝐫𝐞𝐩𝐫𝐞𝐧𝐞𝐮𝐫:

“Any development in technology indiscernible from magic by C. Clarke's”.

𝐂𝐡𝐚𝐩𝐭𝐞𝐫𝐬:

01:10 Why Does Most Marketing Feel Fake—and How Do You Make It Human?

01:50 How Do You Capture Attention in a World Full of Noise? (Lessons from a Magician)

05:30 What Does It Really Take to Get on a TEDx Stage—and Win the Audience?

09:10 Why Don’t Investors Trust Most Real Estate Marketing?

10:10 Why Does Reverse Psychology Work in Messaging? (“Don’t Pick the Ace”)

14:10 How Can One “What If?” Question: Instantly Change Sales Conversations?

17:15 Why Do Sales Fail When Connection Comes After the Pitch?

18:05 Is AI Helping or Hurting Brand Authenticity?

18:30 How Does Personality Build Trust in Passive Investing?

22:05 What’s the Difference Between Marketing to Investors vs Tenants?

24:25 How Can You Learn More from Jimmy Gibson? (LinkedIn & Thrive Agency)

𝐑𝐞𝐚𝐜𝐡 𝐨𝐮𝐭 𝐭𝐨 𝐉𝐢𝐦𝐢 𝐆𝐢𝐛𝐬𝐨𝐧:

linkedin.com/in/jimi-gibson

thriveagency.com

podcasts.apple.com/us/podcast/the-thumbody-show/id1668588107

𝐂𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐮𝐬 𝐡𝐞𝐫𝐞:

LinkedIn - https://www.linkedin.com/feed

Facebook - https://www.facebook.com

Instagram - https://www.instagram.com/mfinvestorgeorgeroberts

Website - www.horizonmultifamily.com

#realestate #multifamily #passiveincome

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A powerful continuation of my conversation with 𝐆𝐚𝐫𝐫 𝐑𝐮𝐬𝐬𝐞𝐥𝐥 — where we unpack why the Start–Scale–Sell model is reshaping how smart entrepreneurs build wealth, why buying depreciating assets is the million-dollar joke no one should fall for, and how self-discipline becomes the highest-ROI skill you’ll ever develop.


If you’re scaling a company, battling procrastination, or just need a real, relatable laugh… Part 2 is your reminder that success isn’t a straight line.
It’s a journey — muddy setbacks, funny stories, and breakthrough moments included.


𝐁𝐨𝐨𝐤𝐬 𝐭𝐡𝐚𝐭 𝐡𝐚𝐯𝐞 𝐅𝐨𝐫𝐠𝐞𝐝 𝐆𝐚𝐫𝐫 𝐑𝐮𝐬𝐬𝐞𝐥𝐥 𝐋𝐞𝐚𝐝𝐞𝐫 𝐚𝐧𝐝 𝐄𝐧𝐭𝐫𝐞𝐩𝐫𝐞𝐧𝐞𝐮𝐫:
"Three Feet from Gold by Sharon L Lechter & Greg S Reid”


𝐐𝐮𝐨𝐭𝐞 𝐭𝐨 𝐟𝐨𝐫𝐠𝐞 𝐘𝐨𝐮 𝐚𝐬 𝐚 𝐋𝐞𝐚𝐝𝐞𝐫 𝐚𝐧𝐝 𝐄𝐧𝐭𝐫𝐞𝐩𝐫𝐞𝐧𝐞𝐮𝐫:
“Life happens for you, not to you.”


𝐂𝐡𝐚𝐩𝐭𝐞𝐫:
01:00 – The entrepreneur’s evolving belief: Why “Start, Scale, Sell” works
03:00 – The million-dollar joke: Don’t buy depreciating assets!
04:35 – From lawn mower dreams to a real business plan: A childhood revelation
05:35 – Self-discipline secrets: Conquering procrastination & keeping appointments
07:40 – From boy to man: Overcoming obstacles, mud, and doubt
08:55 – Funny questions: Life happens — and Garr has answers




𝐑𝐞𝐚𝐜𝐡 𝐨𝐮𝐭 𝐭𝐨 𝐆𝐚𝐫𝐫 𝐑𝐮𝐬𝐬𝐞𝐥𝐥:
https://www.facebook.com/garr.russell
https://www.linkedin.com/in/garrrussell/
https://www.facebook.com/garr.russell


𝐂𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐮𝐬 𝐡𝐞𝐫𝐞:
LinkedIn - https://www.linkedin.com/feed
Facebook - https://www.facebook.com
Instagram - https://www.instagram.com/mfinvestorgeorgeroberts
Website - www.horizonmultifamily.com


#realestate #multifamily #passiveincome