Numbermania cover art

Numbermania

How Figures Are Taking Over Our Lives – And Why It's Time to Set Ourselves Free

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Numbermania

By: Micael Dahlen, Helge Thorbjørnsen
Narrated by: Helge Thorbjørnsen, Katie Koster, Micael Dahlen
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About this listen

How many steps have you done today?

How many emails answered?

How much money have you spent this week

And how many hours have you slept?

Welcome to the numberdemic, where a deluge of figures, stats and data manipulate your every move. From the way you work, date and exercise to the products you buy and the news you read, numbers have worked their way into every part of our lives. But is life better this way? How are all of those numbers affecting us?

With fascinating, sometimes frightening and sometimes shrewdly funny research, behavioural economists Micael Dahlen and Helge Thorbjørnsen explain why we're so attached to numbers and how we can free ourselves from their tyranny. Along the way, you'll learn why viral videos, however inaccurate, become more convincing with every view; how numbers can affect the way we physically age, if we let them; why the more films you rate the less impressive you'll find them and how numbers that 'anchor' themselves in your brain can affect the size of your mortgage - plus much more.

Sharp, insightful and totally engaging, Numbermania is your vaccination against a world obsessed with numbers.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2023 Micael Dahlen and Helge Thorbjørnsen (P)2023 Octopus Publishing Group
Consumer Behavior & Market Research Economic History Economics Marketing & Sales Psychology Psychology & Mental Health Social Psychology & Interactions Marketing

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Critic reviews

"An entertaining and thought-provoking antidote to the tyranny of numbers in the modern world. By looking at the psychology of how we are tricked, goaded and often crushed by endless quantification, the authors present a winning case for weaning ourselves off number-dependence." (Alex Bellos, author of Can You Solve My Problems?)

"Everybody should read this book. A smart and insightful read that will totally change the way you think - and live." (Thomas Erikson, author of Sunday Times bestseller Surrounded By Idiots)

"Written in lucid, skillfully translated prose that puts the science into philosophical perspective, this shines a fascinating light on the modern-day obsession with numerical quantity over quality." (Publishers Weekly)

All stars
Most relevant
Highly recommend this book! Solid research presented in a fun way. Love the way the two Professors candidly share own experiences of how they themselves are influenced by numbers and ratings.

Relevant, entertaining and thought provoking!

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