Mastermind: How Dave Brailsford Reinvented the Wheel cover art

Mastermind: How Dave Brailsford Reinvented the Wheel

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About this listen

Dave Brailsford has spearheaded the track cycling revolution in Britain, helping turn the nation into a superpower. He is also head of Team Sky and oversaw Bradley Wiggins' victory at the 2012 Tour de France. But who is the man behind the mask?

This is a portrait of one of the most enigmatic presences in world sport; an exploration of his background, a unique insight into the formation of his methodology and an analysis of how he has forged a new path in a sport riven with controversy.

©2013 Richard Moore (P)2013 Audible Ltd Cycling Sports Inspiring Thought-Provoking

Editor reviews

Coach Dave Brailsford has been responsible for bringing British cycling to world dominance, overseeing victories in the 2012 and 2013 Tour de France. This behind-the-scenes look at his career considers his management style, psychology, and philosophy, focusing on his response to doping and other crises during his term at the helm of Team Sky. Cycling writer (and able, if sedate, narrator) Roger Moore looks at Brailsford's response to these challenges, including his reliance on confidants and management manuals. A short but intimate look at an elusive figure making a major dent in the sports world today.
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A great listen into the inner workings of a professional sport and Unique personality

Insight into a Visionaery

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I was more interested in learning about how Brailsford implemented his changes than him as a man so perhaps I'm being a little harsh

Ok but I suppose you need to love Dave B

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I paid less than £2 for this. I think that's a fair price I certainly wouldn't have wanted to pay any more.

For me this is worth a listen but doesn't contain the detail I would like.

Ok for the price

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an interesting look into the world of British cycling and the surrounding doping controversy. Well worth a listen

A very interesting listen

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Expected more insight into what he’d actually done. This was a pretty basic overview of how he got there and how he liked to read business books. 100 name drops for David Cameron. Passed the time on the train but little in the way of information.

Nothing new

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