Launching & Building a Brand for Dummies cover art

Launching & Building a Brand for Dummies

 Preview
Get this deal Try Premium Plus free
Offer ends 29 January 2026 at 11:59PM GMT.
Prime members: New to Audible? Get 2 free audiobooks during trial.
Just £0.99/mo for your first 3 months of Audible.
1 bestseller or new release per month—yours to keep.
Listen all you want to thousands of included audiobooks, podcasts, and Originals.
Auto-renews at £8.99/mo after 3 months. Cancel monthly.
Pick 1 audiobook a month from our unmatched collection - including bestsellers and new releases.
Listen all you want to thousands of included audiobooks, Originals, celeb exclusives, and podcasts.
Access exclusive sales and deals.
£8.99/month after 30 days. Renews automatically.

Launching & Building a Brand for Dummies

By: Amy Will
Narrated by: Susan Hanfield
Get this deal Try Premium Plus free

£8.99/mo after 3 months. Cancel monthly. Offer ends 29 January 2026 at 11:59PM GMT.

£8.99/month after 30 days. Renews automatically. See here for eligibility.

Buy Now for £12.99

Buy Now for £12.99

LIMITED TIME OFFER | £0.99/mo for the first 3 months

Premium Plus auto-renews at £8.99/mo after 3 months. Terms apply.

About this listen

These days, customers want to have a deeply felt connection to the brands behind the products they're purchasing, which means that if you're starting a business, a strong brand DNA has got to be part of your creative process from day one. To give your brand life - and a bigger chance of surviving against the competition - you need to have a standout launch strategy and a set plan for growing your brand in a noisy marketplace.

In Launching & Building a Brand for Dummies, Amy Will covers everything from crafting a powerful brand identity and planning that all-important launch to being prepared to scale up as you begin to take off. She reveals crucial lessons from her personal experience in launching five companies, as well as detailing case studies from some of the strongest brands out there, accompanied by insights and advice from successful founders and branding experts.

  • Stand out on social media
  • Create viral campaigns
  • Build on Customer Loyalty and Longevity
  • Deal with the competition

Whether you're thinking of starting a business or are already building up your market share, memorable brand identity will be the key to your future standout success.

©2022 John Wiley & Sons, Inc. (P)2022 Tantor Business Development & Entrepreneurship Marketing Marketing & Sales Small Business Business Building Business

Listeners also enjoyed...

 Social Media Marketing cover art
Social Media Marketing Digital Marketing Affiliate Marketing for Business 2020 cover art
Digital Marketing Mastery cover art
Passive Income 2020 cover art
Content Marketing Mastery cover art
How to Build a Blog that Counts cover art
The Age of Digital Marketing: Master the Power of Facebook Advertising for Insanely Effective Social Media Marketing cover art
Affiliate Marketing: How to Make Money Online and Build Your Own $100,000+ Affiliate Marketing Online Business cover art
Work from Home 2020 cover art
Facebook Advertising and Instagram Influencer cover art
Instagram Marketing 2019 cover art
Social Media Marketing for Business 2019 cover art
Facebook & Twitter Marketing 2020 cover art
Social Media Mastery: Two Manuscripts cover art
Digital Marketing Mastery 2-in-1 Ultimate Bundle cover art
Social Media Marketing for Business and Influencer (Facebook, Instagram, Youtube, Twitter), Network Marketing, Amazon FBA, Dropshipping, Private Label Shopify E-Commerce cover art
All stars
Most relevant
The audio CONSTANTLY refers to diagrams that are clearly not in an audiobook a person is LISTENING to. Poor editing.

References

Something went wrong. Please try again in a few minutes.