Into the Impossible cover art

Into the Impossible

Think Like a Nobel Prize Winner: Lessons from Laureates to Stoke Curiosity, Spur Collaboration, and Ignite Imagination in Your Life and Career

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How can you unlock creativity and imagination to inspire, teach, and lead? What mental models do the world’s most accomplished scientists use to supercharge their creativity and strengthen their most precious collaborations?

In this mesmerizing collection of interviews with some of the world’s brightest minds, you’ll discover that achieving greatness doesn’t require genius. Instead, dedication to a simple set of principles, habits, and tools can boost your creativity, stoke your imagination, and unlock your full potential for out-of-this-universe success. Through their own words, you will discover why Nobel Prize-winning scientists credit often-overlooked “soft skills” like communication, motivation, and introspection as keys to their success. You’ll see why they turn to curiosity, beauty, serendipity, and joy when they need a fresh view of some of the universe’s most vexing problems...and how you can too, no matter what you do!

Within Into the Impossible: Think Like a Nobel Prize Winner, the wisdom of nine Nobel Laureates has been distilled and compressed into concentrated, actionable data you can use. While each mind is unique, they are united in their emphasis that no one wins alone - and that science, and success itself, belongs to us all.

©2021 Brian Keating (P)2021 Brian Keating
Personal Development Personal Success Success Inspiring
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This book is an inspiring exploration of what it takes to think like a Nobel Prize winner. Through engaging interviews, Keating highlights how curiosity, perseverance, and even self-doubt can fuel groundbreaking achievements.

As someone who has experienced imposter syndrome in my own field, I found the book deeply relatable. It reassures readers that even the most accomplished minds face moments of uncertainty, yet those challenges often spark the greatest creativity.
I like how it emphasizes the importance of not discouraging curiosity, as that is one thing that seems to be diminishing in society lately.

Embracing Curiosity

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