Hot Type
The Magnificent Machine that Gave Birth to Mass Media and Drove Mark Twain Mad
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Hot Type
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Narrated by:
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By:
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Prof Jeff Jarvis
About this listen
This is a tale populated with wondrous characters: tragic inventors, malign media moguls, hand-typesetters called the Swifts who turned their craft into a spectator sport, and authors and journalists who chronicled the turmoil of their time, their every word molded into metal type by what some viewed as a thinking machine. The Linotype helped to propel Mark Twain into literary celebrity, but it also cost him his fortune – as well as his sense of humor and optimism.
The era of the Linotype was a bridge between Twain’s Gilded Age with its tycoons of steam, steel, and wire and today’s Gilded Age with its barons of bits and AI. Its history provides an opportunity to reflect on how technology changes culture just as new technologies – the internet and artificial intelligence –manufacture their endless streams of words today.©2026 Prof Jeff Jarvis (P)2026 Bloomsbury Publishing Plc
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