Extreme Ownership

For David Goggins, childhood was a nightmare - poverty, prejudice, and physical abuse colored his days and haunted his nights. But through self-discipline, mental toughness, and hard work, Goggins transformed himself from a depressed, overweight young man with no future into a US Armed Forces icon and one of the world's top endurance athletes. The only man in history to complete elite training as a Navy SEAL, Army Ranger, and Air Force Tactical Air Controller, he went on to set records in numerous endurance events.

Entrepreneur Jesse Itzler will try almost anything. He brazenly pretended to be an established hip-hop artist to secure a meeting with a studio head - and it led to a record deal. He convinced a bunch successful business executives to invest in an unprecedented business plan - and it turned into Marquis Jet. He sincerely offered to run a 100-mile race in Spanx to get the attention of the beautiful founder of the company - and ended up marrying her.

Fifth grade was the worst year of Marc's life. He stunk at gym class, math was too hard for him, the school lunch was horrible, and his class field trip was ruined because he couldn't swim. But what was the most awful thing about fifth grade? Kenny Williamson, the class bully, who called himself the "King of the Jungle". When Marc's mother tells him that his uncle Jake is coming to stay for the whole summer, Marc can't wait. Uncle Jake is a for-real super-cool Navy SEAL. And Uncle Jake has a plan.

An incredible but true account of achieving one of the most awe-inspiring midlife physical transformations ever

In October 2006, the night before he was to turn forty, Rich experienced a chilling glimpse of his future. Nearly fifty pounds overweight and unable to climb the stairs without stopping, he saw where his sedentary lifestyle was taking him. Most of us look the other way when granted such a moment of clarity, but not Rich.

What are the most valuable things that everyone should know? Acclaimed clinical psychologist Jordan Peterson has influenced the modern understanding of personality, and now he has become one of the world's most popular public thinkers. In this book, he provides 12 profound and practical principles for how to live a meaningful life, from setting your house in order before criticising others to comparing yourself to who you were yesterday, not someone else today.

We all have break points to face - at the gym, in the office, in our personal lives - those moments of self-doubt where we have to dig deep, and find something within to grab hold of and push us through. Ex-Special Forces soldier Ollie Ollerton has faced his own break points and now he tells us the lessons he has learnt along the way. From survivor of a freak childhood attack to elite fighter, Ollie's incredible story features, high-speed shoot-outs, counter-terrorism and humanitarian heroics.

We are stuck, stymied, frustrated. But it needn't be this way. There is a formula for success that's been followed by the icons of history - from John D. Rockefeller to Amelia Earhart to Ulysses S. Grant to Steve Jobs - a formula that let them turn obstacles into opportunities. Faced with impossible situations, they found the astounding triumphs we all seek.

'What starts here changes the world' was the university slogan that inspired William H. McRaven to take charge of the small things that could change his life...and even the world. Here McRaven shares the 10 life-changing principles he learned during his 37 years as a Navy SEAL. These 10 philosophies helped him to overcome challenges not only in his career but also throughout his life. What's more anyone can use these basic lessons to change themselves, and the world, for the better....

Extreme success, by definition, lies beyond the realm of normal action. If you want to achieve extreme success, you can’t operate like everybody else and settle for mediocrity. You need to remove luck and chance from your business equation, and lock in massive success. The 10X Rule shows you how!

No one is born a leader. But through sheer determination and by confronting life’s challenges, Ant Middleton has come to know the meaning of true leadership. In First Man In, he shares the core lessons he’s learned over the course of his fascinating, exhilarating life. Special forces training is no walk in the park. The rules are strict, and they make sure you learn the hard way, pushing you beyond the limits of what is physically possible. There is no mercy. Even when you are bleeding and broken, to admit defeat is failure.

"While the history books are filled with tales of obsessive visionary geniuses who remade the world in their images with sheer, almost irrational force, I've found that history is also made by individuals who fought their egos at every turn, who eschewed the spotlight, and who put their higher goals above their desire for recognition." (From the prologue)

Learn from the master of sales and persuasion. Jordan Belfort - immortalised by Leonardo DiCaprio in the hit movie The Wolf of Wall Street - at last reveals how to use the Straight Line System, the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star.

From the author of 12 Rules for Life: An Antidote to Chaos comes a provocative hypothesis that explores the connection between what modern neuropsychology tells us about the brain and what rituals, myths, and religious stories have long narrated. A cutting-edge work that brings together neuropsychology, cognitive science, and Freudian and Jungian approaches to mythology and narrative, Maps of Meaning presents a rich theory that makes the wisdom and meaning of myth accessible to the critical modern mind.

Stephen R. Covey's book, The 7 Habits of Highly Effective People, has been a top seller for the simple reason that it ignores trends and pop psychology for proven principles of fairness, integrity, honesty, and human dignity. Celebrating its 15th year of helping people solve personal and professional problems, this special anniversary edition includes a new foreword and afterword written by Covey that explore whether the 7 Habits are still relevant and answer some of the most common questions he has received over the past 15 years.

Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their successes over and over? People like Martin Luther King, Jr.; Steve Jobs; and the Wright Brothers might have little in common, but they all started with why. Their natural ability to start with why enabled them to inspire those around them and to achieve remarkable things.