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  • Day Trading Attention

  • How to Actually Build Brand and Sales in the New Social Media World
  • By: Gary Vaynerchuk
  • Narrated by: Gary Vaynerchuk
  • Length: 8 hrs and 24 mins
  • 4.9 out of 5 stars (31 ratings)

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Day Trading Attention cover art

Day Trading Attention

By: Gary Vaynerchuk
Narrated by: Gary Vaynerchuk
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Summary

“One thing I've learned being around Gary for the last decade is that when he sees new consumer trends or new best practices in marketing, people should listen and act on them.”—Michael Rubin, CEO of Fanatics

In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.

In his 2013 bestseller Jab, Jab, Jab, Right Hook, Gary Vaynerchuk showed the world how to create winning content for underpriced attention channels. But since then, new platforms have emerged, others have become less relevant, and algorithms are incentivizing new styles of content. New skills are necessary to create advertising that builds brand and sales.

In his latest book, Vaynerchuk argues that today’s fast-growing businesses, brands, content creators, and influencers have one thing in common: They mastered storytelling in areas of underpriced attention, which predominantly exists across a handful of social media platforms. Informed by 20+ years of business and marketing success, he contends that the biggest transformation and opportunity is the “TikTokification of Social Media.” Increasingly, platforms are distributing content based on what users are interested in, rather than who they follow.

Small businesses, large corporations, and creators can take advantage of this trend to develop brand and grow sales by producing relevant, strategic content, even if they don’t have an audience. But how does one make relevant content? What should advertisements look like, in this new world?

In this book, Vaynerchuk provides detailed answers to these questions and more, revealing the tactics to master modern advertising with strategies you can apply to the moment you’re currently living in.

Supplemental enhancement PDF accompanies the audiobook.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2024 Gary Vaynerchuk (P)2024 HarperCollins Publishers

What listeners say about Day Trading Attention

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Practical, simple and inspiring

Love it. just so many words of wisdom. Really actionable solid advice around selling and brand on social media. So much extra content too when Gary goes off script.

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great

Gary Vee at his finest! A lot of new tactics available in 2024! I highly recommend!

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practical book with worksheets

I love authors who add a PDF to ensure readers can recap the key points and Gary Vee has done that really well here. he has also provided worksheets to help you put the theories into practice. the main takeaway I have is the impact of TikTok and interest based recommendations on every platform, this was a much needed guide, since I've been avoiding using TikTok thus far.

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Really enjoyed it

Good review

Lot of content I’ve seen and heard from Gary on YouTube

Found the pitch to constantly by a hard copy a little bit too much

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Marketing 101

Detailed breakdown of how to achieve success in this modern world. Incredible insights, thank you 😍

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Very practical book

The book provides a deep dive into the current landscape of marketing and best practices. A lot of practical information.

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Was a very good book and helped me learn more about buisness

I didn’t really think anything was bad about it. It was really good. Might re lissen to it sometine

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I loved listening to this

So many amazing tips in here. I listened to this every morning and it did a lot for my mindset and inspiring me to go deeper with social media. Thank you so much !

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Gary vee doesn’t miss!

Gary this is another incredible book, I always opt for the audio book because I know you will go off script and drop even more knowledge for us! After listening I will be purchasing the hard copy just so I can see all the extra bits we miss in the audio version. I have read all of your books and you have inspired me to do what I do. I’m trying to be a personality/influencer and because of you I have had so many opportunities that I couldn’t imagine. One of my bucket list items is to be able to do a 4ds one day and I’m positive I will get there! I’m going to be cheeky here and use the fact that you haven’t had many reviews yet to my advantage. God loves a trier right 😂. I am hoping you read your reviews, so If you happen to see this and you ever need any painting/decorating done then hit me up. My handle is @rolfeypaints also if you have a team member that could give me some feedback on my page I’d be forever grateful as I know you are the busiest man on the planet.
I come to jersey often and have a good paint community out there, all because of content which you inspired me to do . (I want to move to the US one day, I’m from the UK).
Thanks once again Gary! You have changed my life and this is just the start!
Dan

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in depth brand building

planning, strategy and execution all in one great book. The side stories quests are great listening too

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