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Big Ideas… for Small Businesses

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Big Ideas… for Small Businesses

By: John Lamerton
Narrated by: John Lamerton
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About this listen

Small businesses can think big... here's how.

Are you struggling to find marketing ideas for your small business? Does your business plan consist of a few scribbles on the back of a napkin? Does the thought of learning “online marketing” scare you? Do you find traditional business books dull, or uninspiring? Have you read business biographies of the poster boys (Richard Branson, Bill Gates, Warren Buffett, Alan Sugar, Elon Musk, Steve Jobs etc), only to feel a sense of overwhelm, and a complete disconnect between what they achieved, and where you are right now? Do you want to grow your small business, without having to learn complex marketing strategies, and without being told to simply “work harder than everyone else”? If so, then Big Ideas... for Small Businesses could be the “lightbulb moment” you’ve been waiting for....

Former civil servant John Lamerton has run more than 60 small businesses since 2000, making millions of pounds, and thousands of mistakes along the way. This book is a collection of the lessons and successes that he uses to coach and mentor hundreds of small business owners, teaching them to think bigger, work less, and design their business around the lifestyle they want. Some of the big ideas that you will discover:

  • Why the “Dragons” hate lifestyle businesses, and why you should love them.
  • How almost anyone could become a millionaire in their lifetime, given just £200 a month.
  • Why John blames Richard Branson for his early failures.
  • How to get clarity on your business strategy, and bring that into your daily routine.
  • How to sell a dozen eggs for over £500.
  • The one thing that truly transformed John’s business.
  • How to find, hire, (and fire!) your first employee.
  • Why every Luke Skywalker needs a Yoda.
  • Exactly how he made over £100k from one marketing campaign.
  • The five magic ingredients for success in almost any given field.

John Lamerton is a lazy entrepreneur and investor. He balances running an ambitious lifestyle business with raising two young children. A former “hustler”, he now earns more money “working” 20 to 25 hours a week than he used to pulling all-nighters and “grinding” for 100+ hours per week. He now mentors fellow ambitious lifestyle business owners, teaching them how to design their business around their lifestyle.

©2017 John Lamerton (P)2018 W. F. Howes Ltd
Small Business Business Inspiring
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What listeners say about Big Ideas… for Small Businesses

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  • Overall
    4 out of 5 stars

necessary reading

really one of the best small business books I have heard, it fills the gaps the Gary Vee and Grant Cardone haven't, a real must

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    4 out of 5 stars

Really good for small business owners

I have enjoyed this book a lot. It’s got so much helpful advice to small busses owners. I have listened to the Audi book now twice. And taken a lot from it.
I’m now on the Facebook group and podcast to keep going with the implementation.

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1 person found this helpful

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    5 out of 5 stars

boom amazing book

it was one of the most easy books for while. packed with value. highly recommend

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    5 out of 5 stars

A refreshing change from the hustlers and chancers

First a disclaimer, I've known John for over a decade but this book sums up exactly why. In a world of 'wannabe' Richard Branson's and Mark Zuckerberg's it makes a refreshing change to read (or hear in this case) how it's possible to live a good life, run a business enjoying what you do, make a difference in the world as well as your personal life, while still retaining the ambition needed to drive things forward.

Find Gary 'V' unbearable? Think Grant Cardone could do with taking a day off (or a year)? Then this book is for you. Even if, or rather especially if, your ambition isn't to rule the world.

Packed full of great advice, real-life experience, ups as well as downs, John's book pulls no punches and, like John does in real life, tells you what he did wrong, what you are doing wrong, what he did right, and helps you improve your business and lifestyle the best way possible - by making you think.

And thankfully they have allowed him to narrate it himself with (or despite?) his wonderfully peculiar Plymouth/Pirate accent ;)

A must listen.

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    5 out of 5 stars
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    5 out of 5 stars

Really inspiring

Thanks for the book. Honest and practical advice. Can change your life forever.
Can't recommend high enough

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    5 out of 5 stars

Thank you! Lots of needed advice!

A great encouraging book with a motivational tone to get going and do what needs to be done... After pivoting during this pandemic I need practical advice to keep going and not give up as a very small, teeny tiny, creative company of one!
Narrated by the author is lovely to listen too.

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    5 out of 5 stars
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    5 out of 5 stars

Another great book by John..

I could not recommend this book more , John is down to earth and more importantly has done what he is talking about

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    5 out of 5 stars

Absolutely Brilliant!

Managed to get this listened to in 2 days, listening in between working my day job. It has given me the motivation to not only get my arse in gear and take my "ambitious lifestyle business" to the next level, but to put some plans in place and start taking action to leave my day job and focus on my business full time. Highly recommend it and Johns narration is a breath of fresh air compared to some of them on here. John goes in depth about everything he covers in this book, and when he hits you with some business jargon, he explains it very well so your not left confused by what he said.

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5 people found this helpful

  • Overall
    5 out of 5 stars

amazing ...loved it..really down to earth

loved the book..great audio..down to earth practical info..a must read. will recommend
have joined fb group

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    5 out of 5 stars

Loved every minute of it!

There are lots of brilliant ideas in this audiobook. It really motivated me. I’ll listen over and over again. Thanks John!

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