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The market doesn’t feel like the “speed years” anymore, and title companies everywhere are learning the hard way that hope is not a pipeline. We’re Summer, Lisa, and Lauren from National Investors, and we’re kicking off Shift Happens with the most practical topic we know: business development and sales in title insurance when buyers are cautious, deals cancel, and interest rates refuse to cooperate.

We dig into what we’re seeing across Texas title agencies, from small towns to big cities, and why “unpredictable” deal flow usually comes down to inconsistent prospecting. We break down a simple framework that changes everything: most new orders show up after 5 to 12 touches, and a social media like doesn’t count as a full strategy. You’ll hear specific ways to vary your touches, time block your week, and qualify prospects so you’re not wasting energy on the wrong relationships.

We also talk about the sales activities that actually create orders: hosting education the right way, running lender panels, building a weekly stand-up meeting with escrow, and using video marketing (even if you hate your voice). Plus, we share closes that feel natural, from soft asks during a live file to easy scripts your escrow team can use without feeling pushy.

If you want a steadier title insurance pipeline and a team that sells together, press play, share this with your office, and then subscribe and leave a review so we can keep making more. What’s the one part of prospecting you want to get better at this month?