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ROI BizTalk

ROI BizTalk

By: roibiztalk
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ROI BizTalk is a podcast for high-producing real estate agents, team leaders, brokerage executives, and industry entrepreneurs who want to build more profitable, scalable, and sustainable businesses. Each episode explores the business side of real estate, bringing together experts from a variety of industries to discuss the leadership, operational, marketing, and financial disciplines that drive long-term success.

© 2026 ROI BizTalk
Episodes
  • ROI Biztalk - Carey Hagglund Condy - Trusted Advisor vs. Transactional Agent

    ROI Biztalk - Carey Hagglund Condy - Trusted Advisor vs. Transactional Agent
    Jun 30 2026

    Becoming a trusted advisor in real estate requires a commitment to relationships, integrity, and high-touch service. Whether you’re starting in the industry or looking to elevate your current practice, these insights from Carey Hagglund Condy can guide you toward building a successful, referral-based business that prioritizes the needs of your clients
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    40 mins
  • Branding vs. Marketing: Why Most Real Estate Professionals Are Wasting Money

    Branding vs. Marketing: Why Most Real Estate Professionals Are Wasting Money
    Jun 8 2026

    One of the most common and costly mistakes agents and team leaders make is confusing branding with marketing. While the two disciplines work together, they serve very different purposes.

    Branding defines who you are, what you stand for, and why clients should choose you. Marketing is how you communicate that message to the marketplace. When professionals fail to understand the distinction, they often invest significant time and money into marketing activities that generate disappointing results because the underlying brand has never been clearly defined.

    In this month's episode of ROI BizTalk, I explain the difference between branding and marketing, why both are essential to long-term business growth, and how a strong brand can make every marketing dollar work harder.
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    28 mins
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