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Japan continues to soar in popularity with Australian families, but there's one destination that's still flying under the radar.

In this episode of the Family Holiday Destinations podcast, Jessica chats with Toni from Linkd Tourism about Okinawa - Japan's subtropical island paradise that's often described as the "Hawaii of Japan".

From turquoise waters and island hopping to unique culture, incredible food and a slower pace of travel, this episode explores why Okinawa feels surprisingly familiar to families who love destinations like Fiji or Bali, while offering an experience that's unmistakably Japanese.

Jessica and Toni discuss:

• Why Okinawa is often called the Hawaii of Japan
• How island hopping works across Okinawa's islands
• What makes Okinawa so different from mainland Japan
• Whether it's a good choice for a first family trip to Japan
• Family-friendly experiences beyond the beaches
• The easiest ways to get around with kids
• How Okinawa's famous Blue Zone lifestyle shapes the visitor experience
• Why more Australian families are discovering Okinawa now
• How to combine Okinawa with mainland Japan for the ultimate family itinerary

Plus:

• The latest travel trends reshaping Australian family holidays
• And this month's travel tip on creating a balanced Japan itinerary for families.

Links:

• From ‘Seatox Travel’ to Screen Sourcing: The Australian Travel Trends Shaping Family Holidays
• Australia Makes the World's Top 20 Theme Park Destinations for 2026
• Travel Loyalty is No Longer About Points - It's About Passion
• Family Holiday Destinations Website
• Okinawa Tourism

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Thanks for tuning in to the Family Holiday Destinations podcast! For more industry interviews, inspiration, family travel news and travel tips, visit our website at familyholidaydestinations.com. Until next time, happy travels and safe adventures!