Can AI really manage Google Ads better than a human marketer?

In this episode of The Founders Hustle, Judy Swafford sits down with David Pourquery, founder of GROAS, an AI-powered platform built to autonomously manage Google Ads campaigns.

David shares how GROAS evolved from a simple SaaS tool into a fully autonomous AI agent that can write ads, optimize campaigns, manage budgets, analyze performance, and drive conversions around the clock. He also opens up about his founder journey — from working long hours in private equity while building e-commerce stores at night, to bootstrapping an AI startup in one of the fastest-changing spaces in marketing.

This conversation dives into the future of Google Ads, how AI is changing digital advertising, why marketing agencies may need to adapt, and what it really takes to build a profitable AI company without outside funding.

In this episode, you’ll hear:

1. How David went from private equity to AI founder
2. Why Google Ads became the problem he wanted to solve
3. How GROAS started as a lightweight SaaS tool
4. What it takes to build fully autonomous AI agents
5. Why customer feedback shaped the future of the product
6. How AI may change marketing agencies and paid advertising
7. Why bootstrapping gave David more freedom as a founder
8. His advice on trusting your gut, choosing customers, and building smarter

Whether you’re a founder, marketer, business owner, or simply curious about the future of AI in advertising, this episode gives a behind-the-scenes look at how one entrepreneur is rethinking Google Ads from the ground up.

Visit GROAS: https://groas.ai/
Connect with David Pourquery on Linkedin: https://www.linkedin.com/in/ttttransformer
Connect with your host, Judy: https://www.linkedin.com/in/judyswafford/

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