Episode 237 - 80% Of Healthcare Marketing Budgets Get Wasted: What Smart Practices Do
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Episode 237 - 80% Of Healthcare Marketing Budgets Get Wasted: What Smart Practices Do
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80% of healthcare marketing budgets are burning money. Here's what actually works — and it's not billboards.
Join Brad Friedman and Rob Odell as they discuss why so many healthcare marketing dollars get wasted, how educational videos build trust, and what better lead follow-up looks like so you can create a more effective patient acquisition system for your practice.
Rob Odell is the owner of wpDuo and a revenue infrastructure specialist who helps medical practices, particularly in ophthalmology and dental, transform their marketing into scalable patient acquisition engines.
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