In this podcast episode, Jamie Knight interviews Bob Tompkins, a successful realtor from South Carolina, who shares his journey from bartending to real estate. Bob discusses the importance of building a strong YouTube channel focused on relocation content, the lessons learned from his experiences, and the impact of comedy in engaging audiences. He emphasizes the significance of networking, the effectiveness of ads in real estate marketing, and encourages agents to take action and stay consistent in their efforts to succeed.

Connect with Bob on Instagram: https://www.instagram.com/bobtompkinsrealtor

Connect with That's Real Estate on Instagram: https://www.instagram.com/thats.real.estate

Connect with Jamie: www.Calendly.com/JamieKnight

Follow The POD On Instagram: https://www.Instagram.com/REALSOUTHAGENTS

Follow The POD On YouTube: www.YouTube.com/@REALSOUTHAGENTS

How REAL Looks In Louisiana: https://youtu.be/x8N8qJB9ES8?si=EujYhrH6YDKVsPDN.

Takeaways

Bob Tompkins transitioned from bartending to real estate at 22.

He built a successful YouTube channel focused on relocation content.

Comedy has become a key part of his content strategy.

Networking has significantly impacted his business growth.

Ads are underutilized in the real estate industry.

Consistency and effort are crucial for success.

Agents should focus on answering questions that people have.

Simplicity in content creation leads to better engagement.

Building a brand takes time and effort.

Success is a result of hard work and persistence.

Chapters

00:00 Introduction to Real Estate Journey

02:28 Transitioning from Bartending to Real Estate

04:33 Building a Successful Real Estate Team

05:22 Leveraging YouTube for Relocation Leads

07:04 Key Lessons from YouTube Success

10:11 The Importance of Simplicity in Content Creation

13:33 Creating Engaging Comedy Content

19:10 Impact of Comedy on Business Growth

21:51 Personal Growth and Network Expansion

23:35 Building Relationships Through Value

27:30 The Culture of Abundance in Real Estate

27:54 Innovative Video Strategies for Real Estate

42:45 Encouragement for Discouraged Agents

Keywords

real estate, YouTube, content creation, networking, comedy, marketing, agent success, business growth, social media, advertising, Real Broker Louisiana, Real Broker South Carolina