In this episode, I’m saying what a lot of podcasters need to hear but don’t want to hear: stop quitting. Stop quitting on yourself, stop quitting on your podcast, and stop starting over every time you feel bored, unsure, or like things aren’t moving fast enough.

Most podcasters quit right before momentum kicks in. Seriously. Most people don’t even make it past 20 episodes, and it’s not because their podcast is bad, it’s because they decide it’s “not working” too soon. They’re not seeing ROI yet, so they stop, rethink everything, change direction, and then confuse the algorithm, their audience, and themselves in the process.

Here’s the truth: marketing requires repetition. You are going to say the same things over and over again. You are going to feel bored with your own message long before your audience is. That doesn’t mean it’s not working. That means you’re doing marketing. I talk about podcasting all the time, across multiple platforms, and yes, I repeat myself constantly. That’s the job.

This episode is really about letting go of perfection, letting go of the need for constant reinvention, and focusing on what you’re putting in instead of obsessing over outcomes. Momentum comes from staying in the game long enough to let your efforts compound. The harvest doesn’t show up if you keep stopping before anything has time to grow.

You don’t need a brand new strategy. You don’t need to burn everything down and start over. You don’t need to quit. You need to keep going, allow yourself to evolve as you go, and trust that clarity comes through action, not restarting.

Half of success in podcasting is simply not quitting. Keep going.