Is SXSW Still Relevant in 2026? The Future of Content Creation
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About this listen
In this episode of the Connecting Content Podcast, the hosts explore whether South by Southwest still matters for creators in 2026 and how the festival continues to evolve at the intersection of content creation and technology.
The conversation dives into the power of personal experience as the foundation for authentic content, the role of emotion in effective storytelling, and why meaningful connection is key to building an engaged audience. The hosts also discuss Austin’s potential growth as a future sports hub and what that could mean for creators and communities alike.
The episode wraps with insights on upcoming events and new opportunities for creators looking to connect, grow, and show up more intentionally for their audiences.
Tune in for thoughtful perspectives and practical takeaways for today’s creators.