Welcome back to Louisa’s January Series. After the success of the 2024 series, she wanted to return with something deeper, more practical and more psychology-led for 2026.

Most people's goal when trying to moderate is to be a weekend drinker. But let's look at what the real cost of that pattern of drinking is. Sobriety is actually true freedom. Anything you can do to reframe what alcohol offers really helps and so today the focus is the drinking maths and how much time and energy lost to drinking.

Louisa Evans is a psychology-based practitioner, clinical hypnotherapist and the host of the Sober Rebel podcast. She specialises in helping people change their relationship with alcohol in a grounded and realistic way, using a blend of cognitive behavioural approaches, emotional regulation, habit science and nervous system understanding. Her work focuses on grey area drinking, midlife identity shifts, and supporting people who want sobriety to feel steadier, clearer and more sustainable.

For listeners who want extra support during this month or beyond, Louisa’s course Sober Resilience is available with a thirty percent discount throughout the series using the code DRYJAN26. The course includes practical tools for cravings, emotional steadiness, behavioural patterns, routines and the predictable identity wobble that often appears in early sobriety. All of Louisa’s work, including her therapy practice and additional resources, can be found at www.louisaevans.com.

Louisa is known for her direct, psychology-led approach and her ability to make sobriety feel accessible rather than overwhelming. Her work is centred on clarity, honesty and understanding the patterns underneath drinking, rather than relying on force or perfectionism.