I'm Marketing But My Phone Never Rings—What Am I Doing Wrong?
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I'm Marketing But My Phone Never Rings—What Am I Doing Wrong?
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About this listen
Stephanie asks: "I've got my website up. I'm posting on social media. I even run some ads, but my phone barely rings. I average about eight calls a month, and only one or two are actual buyers. It feels like I'm shouting into the void. Help."
In this episode, Scott diagnoses Stephanie's real problem (she hasn't found her people yet), breaks down the three stages of awareness (marketing to everyone, tapping a market, finding YOUR market), and shares the restaurant story that proves same location + different approach = completely different results. You'll learn how to use AI to compare your winning ads vs. your losers, why children are the best negotiators on the planet (hint: they study their subject obsessively), and why becoming a student of your audience is the only way out of the visibility trap.
The bottom line: You're not shouting into the void—you're shouting at the wrong people. Find your people, learn their language, and watch your phone start ringing.
Got a business question? Ask Scott here: https://scotttodd.net/ask