In this Host Planet Playbook episode – powered by Hospitable – we’re joined by Sab Mulligan from Zzzing, one of the biggest short-term rental operators in Malta.

Sab shares her journey into hosting, how Zzzing has scaled, and what really sets the brand apart in a competitive island market. We dive into delivering outstanding guest experiences, navigating the challenges and opportunities unique to Malta, and the branding and marketing tactics Zzzing uses to drive direct bookings.

From hard-earned lessons to quickfire insights, this episode is packed with practical takeaways for hosts and operators looking to build a stronger, more recognisable short-term rental brand.

1:35 Zzzing – based in Malta and scaling fast

2:01 Sab’s journey into short-term rentals

3:02 The growth of Zzzing

4:10 What makes Zzzing stand out

5:40 How to deliver an outstanding guest experience

7:40 The challenges and opportunities in Malta

11:00 Biggest lesson learned

12:16 Branding and marketing tips

14:50 The marketing tactics to drive direct bookings

16:48 What Sab loves about hosting

17:44 Quickfire questions

Download a free copy of the Host Planet Playbook: https://www.hostplanet.club/host-planet-playbook

The Host Planet Playbook was created in collaboration with the property management software, Hospitable. Interested in using a PMS which will help you manage your rentals on autopilot? Get 25% off Hospitable for the first three months: https://hospitable.com/partners/hostplanet

Sab Mulligan: https://www.linkedin.com/in/sabrinamulligan/

Zzzing: https://www.zzzing.com/

The Host Planet Playbook series is presented by James Varley, Founder and CEO of Host Planet. Connect with James on LinkedIn: https://www.linkedin.com/in/jdsvarley/

Host Planet: https://www.hostplanet.club/

The Host Planet Podcast is where Airbnb hosts, Booking.com hosts, Vrbo hosts, and short-term rental operators come to learn what actually works. Each episode features expert insights from people actively building, managing, and scaling short-term rentals, covering everything from Airbnb hosting fundamentals to advanced rental strategies. Whether you’re focused on guest satisfaction, rental management, or smarter automation tips, the show delivers practical advice you can apply immediately to improve performance and increase Airbnb bookings.

Across the series, we explore Airbnb host tips, listing optimization, price optimization, and Airbnb listing optimization – alongside real-world investing insights and behind-the-scenes Airbnb secrets you won’t hear elsewhere. From hosted conversations with industry leaders and Airbnb ambassadors to actionable guidance on bookings and short-term rental growth, Host Planet helps hosts navigate short term rentals with confidence and clarity.

The show is presented by James Varley, a holiday let investor and property manager who is also the Founder of Host Planet. Before founding Host Planet, James spent 20 years in the media, including a decade leading corporate communications for the FIFA World Cup Qatar 2022.

Contact the show: info@hostplanet.club

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