Recorded live at Slush, this episode of Perception Paradox dives into the reality behind longevity- far beyond supplements, trends, and Instagram biohacks.

I’m joined by Erika Paule, founder in the longevity and biotech space, who started long before longevity became a buzzword. We talk about why most people get health optimization wrong, why longevity must be personalized, and how coming back to basics — sleep, nutrition, movement, mental health, and data — matters more than chasing the latest hack.

We also unpack:

• Why biotech is still early at tech conferences
• The pyramid of supplementation (and where most people fail)
• Women’s health, cycles, and why “one template fits all” doesn’t work
• Longevity as healthspan, not lifespan
  

A grounded, honest conversation from the Slush meeting area — for anyone curious about living better, not just longer.

🎧 Recorded live at Slush 2025

Hosted by Zivile (Zivi) Einikyte

https://www.linkedin.com/in/zivileeinikyte/

Chapters

00:00 Introduction

00:23 Live from Slush: why Erika is here & what she’s building

01:10 Why longevity wasn’t “cool” when she started

02:15 From personal health needs to founding a longevity company

03:55 The supplementation pyramid: nutrition first, always

05:15 Blood tests, DNA tests & personalization

06:40 Why longevity influencers get it wrong

07:55 The five pillars of longevity explained

09:10 Women’s health, cycles & why research is finally catching up

10:20 Longevity = healthspan, not lifespan

11:35 AI, data & the future of personalized longevity

12:45 Final thought: there is no universal longevity protocol