Forget Speculation? The Trillion-Dollar Shift to XRP Treasuries Starts NOW! cover art

Forget Speculation? The Trillion-Dollar Shift to XRP Treasuries Starts NOW!

Forget Speculation? The Trillion-Dollar Shift to XRP Treasuries Starts NOW!

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XRP’s Institutional Moment is Here: Inside Evernorth’s Billion-Dollar Strategy. Is the era of speculative crypto finally dead? Paul Barron sits down with Evernorth CEO Asheesh Birla to explore why the "smart money" is shifting from passive holding strategies to active management. Birla reveals Evernorth’s game-changing blueprint to build the world’s largest public XRP treasury, moving beyond the ETF model to actually use the XRP Ledger for corporate liquidity and yield. They break down how recent regulatory clarity has opened the floodgates for TradFi, why the XRP ecosystem is the only viable choice for global enterprise, and how Evernorth is bridging the gap between Wall Street balance sheets and DeFi innovation.

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Guest: Asheesh Birla, CEO Evernorth - https://www.evernorth.xyz/


00:00 - Intro
01:49 - The Shift from Speculation to Utility for XRP
05:13 - Evolving Digital Asset Treasury Strategies for XRP
10:35 - Regulatory Clarity and Institutional Adoption
15:29 - The Future of Corporate Treasury Management
17:26 - XRP: The Backbone of Financial Innovation
20:36 - The Evolution of Institutional Interest in XRP
22:51 - Building on the XRP Ecosystem
25:04 - Institutional Adoption and Competitive Edge
27:20 - Innovative Partnerships and Future Opportunities
29:52 - The Road Ahead for Digital Asset Treasuries and XRP
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