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Post Corona

From Crisis to Opportunity

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About this listen

Brought to you by Penguin.

The New York Times best-selling author of The Four and NYU Business School professor delivers an insightful, urgent analysis of who stands to win and who's at risk to lose in a post-pandemic world.

The Covid-19 outbreak has turned bedrooms into offices, pitted young against old and widened the gaps between rich and poor, red and blue, the mask-wearers and the mask-haters. Some businesses, like Amazon and video conference software maker Zoom, woke up to find themselves crushed under an avalanche of consumer demand. Others, like the restaurant, travel, hospitality and live entertainment industries, scrambled to not become instantly obsolete. But the pandemic has not been a change agent so much as an accelerant of trends that were already well underway.

In Post Corona, Galloway outlines the contours of both crisis and opportunity that lie ahead. While the powerful tech monopolies will thrive in the disruption other businesses, like higher education, will struggle to maintain a value proposition that no longer makes sense when we can't stand shoulder to shoulder. Combining his signature humour and brash style with razor-sharp business insights, Galloway offers both warning and hope in equal measure.

©2020 Scott Galloway (P)2020 Penguin Audio Business Development & Entrepreneurship Corporate & Public Finance Economic Conditions Economics Entrepreneurship Macroeconomics Business Socialism Capitalism Technology
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Most relevant
Professor Scott Galloway delivers an insightful take on how the world has responded to the Covid-19 pandemic, the business trends it has accelerated and how we can emerge stronger as business leaders and as a society. Fans of his podcasts the Prof G Show and Pivot will be familiar with the key arguments although the book allows for deeper exploration of key themes such as the decline of advertising, the global shift to an iOS/Android business model and the need to break up big tech. Prof G is a blueflame thinker when it comes to business and society and he covers shifts in key industries impacted by the pandemic and what is likely to happen next. He ends the book with an important message around how we can emerge as better people in less polarised more emphatic world. While I would have liked more depth on the topic of sustainability and the green economy and at times the focus was a little too US centric overall an insightful read from a true thought leader. 5 Stars.

Insightful, thoughtful and witty

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Loved the insights and narration by the author was nice too. Highly recommend this book!

Thoroughly enjoyed this

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Big fan of Prof G. If you're a fan of his podcasts (Pivot / The Prof G Show) or subscribe to his newsletter, you will love this book. Full of his insights on the big tech trends, companies that could emerge as winners and the post pandemic economy. 5 Stars from me. Time well spent!!

Really enjoyable and informative listen

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Scott Galloway’s post corona is a compelling read and listen. It really takes swipe at all that’s wrong with our capitalist system which is broken. He paints a vivid dichotomy of the haves (shareholder class) and the have nots those not lucky enough by birth or by luck to excel in “the land of opportunity”. It makes you mad, angry and sad, knowing that during the worst global pandemic in over 100 years inequality is more rife than ever. Those at the frontline, the real heroes of the fight, are most often the poorest paid, the immigrants, the marginalised, those at the fringes. While the rich just get richer, insulated from the pandemic in their 10 bed mansions and their obscene wealth. This book just shows how much the system is rigged. Socialism has got a unfairly bad rep but it’s a far fairer and more equitable system. I quite enjoyed the bit about college education and how it’s become a sort of a caste system. I highly recommend this book. And hopefully it inspires readers and listeners to agitate for a fairer and better society For all Post Corona.

Makes you angry and that’s a good thing.

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Really enjoyed listening to this book. Scott beings a wealth of information about post Corona life and the great detail he goes into why sectors are changing. A must read/listen.

superb book so relevant

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