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下流社会 新たな階層集団の出現 cover art

下流社会 新たな階層集団の出現

By: 三浦 展
Narrated by: 小桧山 崇
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Summary

「いつかはクラウン」から「毎日100円ショップ」の時代へ 
もはや「中流」ではない。「下流」なのだ

「下流」とは、単に所得が低いということではない。コミュニケーション能力、生活能力、働く意欲、学ぶ意欲、消費意欲、つまり総じて人生への意欲が低いのである。その結果として所得が上がらず、未婚のままである確率も高い。そして彼らの中には、だらだら歩き、だらだら生きている者も少なくない。その方が楽だからだ。(「はじめに」より)
「下流社会」とは具体的にどんな社会で、若い世代の価値観、生活、消費は今どう変わりつつあるのか。マーケティング・アナリストである著者が豊富なデータを元に書き上げた、階層問題における初の消費社会論。
本タイトルには付属資料・PDFが用意されています。ご購入後、PCサイトのライブラリー、またはアプリ上の「目次」からご確認ください。

©Atsushi Miura 2005 (P)2023 Audible, Inc.

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