なぜ人は穴があると覗いてしまうのか 人を“その気”にさせる仕掛学入門
(幻冬舎新書)
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なぜ人は穴があると覗いてしまうのか 人を“その気”にさせる仕掛学入門
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Narrated by:
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By:
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松村 真宏
About this listen
バスケットゴール付きゴミ箱を置くほうが、
街の美化には効果的。
「見えないからこそ、穴の中を覗きたい」という好奇心に働きかけて、覗き穴を使った仕掛けを作ると、自然と人は集まってくる。
ユーモアがあって、つい“その気”になってしまう仕掛けは、人を動かす万能な方法。
「仕掛学」という世界初の学問分野を築き上げた著者が、街中で見つけた「これぞ」という仕掛け47種を楽しく解説。
誰でも仕掛けのアイデアが見つかる6つのコツを伝授する。©2025 NAOHIRO MATSUMURA, GENTOSHA (P)2025 Audible, Inc.
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