Video Game Business

What explains the massive worldwide success of video games such as Fortnite, Minecraft, and Pokemon Go? Game companies and their popularity are poorly understood and often ignored from the standpoint of traditional business strategy. What lessons can we draw from its major successes and failures about the future of entertainment?

When the Atari came out with the first video game, the world was shocked at how someone could allow people to control what was happening right on their screens. Who knew that two paddles bouncing a ball off each other would the spark the beginning of a magnificent industry?

Video games are more popular than ever, but the industry is small and notoriously difficult to break into. This audiobook will cover the complete process from job application to landing a job, as well as give an honest look at life as a professional video game developer. Whether you dream of a successful career in video games or are simply curious, this audiobook will provide knowledge and insight about the game industry written by a professional game developer.