Showing titles in Writing & Publishing

THINKING like a copywriter: 110 lessons on mindset. These principles and concepts will help you think concretely about big things, including creativity, productivity, storytelling, influence, success and failure, research, ideation, AI, ethics, and many other concepts copywriters must understand to do their best work.

Sir Trevor McDonald is an extraordinary man - and he has led an improbable life. Now in his 80th year, he is known and loved by people the world over for his humility, charm and natural ease. As a natural storyteller and communicator, he has few equals. In An Improbable Life, Sir Trevor recounts...

The definitive insider narrative and the most fully characterised account yet of the chaos, scandal and destruction of Trump's first term, from two Pulitzer Prize-winning Washington Post journalists. Drawing on nearly three years of reporting, hundreds of hours of interviews and more than 200 sources, including some of the most senior members of the administration, friends and firsthand witnesses who have never spoken before, Philip Rucker and Carol Leonnig take us inside some of the most controversial moments of Trump's presidency. 

La palabra mágica es mucho más que una guía de escritura, es una conversación. Isabel Allende comparte los triunfos, errores y aprendizajes que los desafíos y las alegrías le han brindado a lo largo de los años. A partir de sus propias vivencias, este libro es una clase magistral para todo aquel que desee iniciar su propio viaje literario.

This is an exuberant group portrait of four extraordinary writers, Zelda Fitzgerald, Edna St. Vincent Millay, Dorothy Parker, and Edna Ferber, whose loves, lives, and literary endeavors captured the spirit of the 1920s.

Setting up your life to write a PhD has a single goal: to ensure that PhD students have the support, preparation and context to succeed. Too often words and phrases like 'burnout' or 'writer's block' are used to mask a complexity of motivational, task or time management issues. But writing is difficult. Writing a PhD is even harder.

Are you captivated by the rapid advancements in AI but feel overwhelmed by the sheer variety of options? Do you find the terminology daunting? Or are you simply unsure where to begin with this transformative technology? This book is your gateway to not just understanding but mastering the exciting world of Generative AI. I will introduce to you a jargon-free, hands-on guide to Generative AI. AI for Beginners Playbook simplifies complex theories, equips you with practical skills, and sparks your creativity.

#1 NATIONAL BESTSELLER PULITZER PRIZE WINNER The captivating inside story of the woman who helmed the Washington Post during one of the most turbulent periods in the history of American media: the scandals of the Pentagon Papers and Watergate In this widely acclaimed memoir ("Riveting...

In Make Your Story Matter writing coach and popular YouTuber Abbie Emmons shares a refreshing new method that fuses brain science with storytelling to help you write a book with heart, power, and impact. With over half a million writers in her online community, Abbie has helped storytellers all over the world craft novels that resonate using the Who, What, Why Method—a simple but powerful 3-step framework rooted in psychology.

Have you ever wondered what it takes to write a great movie script? Studied your favorite films to see what makes them so magical? Beyond the Hero: Relationship Driven Screenwriting and the Secret to Hollywood's Greatest Scripts is a how-to screenwriting guide built on the foundational idea that great movies—across all genres and styles—are driven by a core relationship between two central characters.

"There are only three career paths to make money as a writer. Work at a magazine or newspaper. Work in advertising. Or work at a coffee shop by day and on your novel at night." That was the advice Nicolas Cole's college professor gave him upon graduating with a degree in creative writing in 2013. But he didn't listen. Over the past 10+ years, Nicolas Cole has generated more than $30 million as a writer by proving that writing can be monetized across a wide variety of business models, industries, and platforms.

An insightful and actionable guide to creating a hero that readers will fall in love with, from the author of The Secrets of Story The hardest yet most essential element of writing great fiction is character – specifically, creating a central hero who is relatable, compelling, and worth the...

Winner of four major prizes for the best critical/biographical book related to crime fiction: the Edgar, Anthony, Macavity and H.R.F. Keating Awards; and shortlisted for both the Agatha and Gold Dagger Awards. ‘Martin Edwards is the closest thing there has been to a philosopher of crime...

In 2016, one of the giants of modern journalism fell: Gawker Media, infamous for saying what other outlets wouldn't say, was sued for publishing Hulk Hogan's sex tape, lost the case and went bust. After countless other lawsuits it seemed that Gawker had finally run out of luck. But luck had nothing to do with it. Peter Thiel, PayPal founder and billionaire investor, had masterminded the whole thing.

We all love stories. But why do we tell them? And why do all stories function in an eerily similar way? John Yorke, creator of the BBC Writers' Academy, has brought a vast array of drama to British screens. Here he takes us on a journey to the heart of storytelling, revealing that there truly is a unifying shape to narrative forms - one that echoes the fairytale journey into the woods and, like any great art, comes from deep within. From ancient myths to big-budget blockbusters, he gets to the root of the stories that are all around us, every day.

Vibrant, believable characters help drive a fictional story. Along with a clever plot, well-drawn characters make us want to continue reading a novel or finish watching a movie. In Creating Characters, Dwight V. Swain shows how writers can invent interesting characters and improve them so that they move a story along.

Few people can say they have shaped the cultural landscape of the last four decades while crossing paths with some of the most extraordinary personalities on the planet. But then, of course, Dylan Jones isn't just anyone. These Foolish Things captivatingly charts Dylan's life: from his...

Have you ever wondered how to improve your English grammar skills with little to no effort at all? How about the most effective ways to master punctuation and structure sentences like a professional book editor? If so, keep reading because you’re in for a treat...The information contained in this audiobook is designed to help fix your grammar skills once and for all. The application of what you learn in this audiobook can help you see results in as little as one week, and change your life forever.

In What Just Happened?! Marina Hyde slashes her way through the hellscape of post-referendum politics, where the chaos never stops. Clamber aboard as we relive every inspirational moment of magic, from David Cameron to Theresa May to Boris Johnson.

This delightful anthology is a timeless collection of poems chosen by Classic FM listeners. With humorous limericks, romantic sonnets, traditional and modern classics, this book is a true refelction of the greatest and best-loved verse. Discover poems for special occasions, as well as poems to...