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A seminal and controversial figure in the history of political thought and public relations, Edward Bernays pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed the "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information, or CPI, a powerful propaganda apparatus that was mobilized to package, advertise, and sell the war to the American people as one that would "Make the World Safe for Democracy".

"Propaganda" by Edward Bernays is a groundbreaking exploration of the power of influence and persuasion in shaping public opinion and behavior. Originally published in 1928, this seminal work unveils the techniques used by governments, corporations, and institutions to guide public thought, cementing Bernays' reputation as the "father of public relations." With startling insights, Bernays explains how propaganda, when used responsibly, can educate and unify societies—but when misused, can manipulate and mislead.

Propaganda and Persuasion gives you a one-of-a-kind opportunity to explore the powerful, fascinating, and at times dangerous world of influence. Taught by Professor Dannagal G. Young of the University of Delaware, these 12 eye-opening lectures arm you with the tools of effective communication and the insight to understand—and perhaps resist—persuasion in all its forms.

"Propaganda," penned by Edward Bernays in 1928, delves into the mechanics of shaping public opinion. Bernays, often dubbed the "father of public relations," argues that propaganda is an essential tool for guiding public thought in a democratic society. He outlines strategies for manipulating public perception, drawing from psychological and sociological principles. While his work is credited with pioneering modern public relations, it has also drawn criticism for its potential to be used for manipulation and control.

In How Propaganda Works, Jason Stanley demonstrates that more attention needs to be paid. He examines how propaganda operates subtly, how it undermines democracy - particularly the ideals of democratic deliberation and equality - and how it has damaged democracies of the past.

For generations, the Old Testament has shaped Western culture—etched into our laws, language, and morality. But what if we've misunderstood it all along? Beneath the familiar tales of creation and commandments lies a far more unsettling truth: these texts weren't written to enlighten, but to persuade. Crafted by priests and kings, they served as political tools to assert power, justify violence, and shape collective memory.

Following a remarkable epoch of greater dispersion of wealth and opportunity, we are inexorably returning towards a more feudal era marked by greater concentration of wealth and property, reduced upward mobility, demographic stagnation, and increased dogmatism. If the last 70 years saw a massive expansion of the middle class, not only in America but in much of the developed world, today that class is declining and a new, more hierarchical society is emerging. The new class structure resembles that of Medieval times.

First published in 1928, Edward Bernays’ Propaganda may be the single most important work on public relations ever to appear. Even the most casual reading reveals that the principles he sets out in this short but compelling book remain as true as ever in the present era of social media and AI. Bernays (1891–1995), a nephew of Sigmund Freud, shaped the management of public opinion at a time when the modern media were beginning to take their present shape.

This short audiobook, read by the author, covers the big questions you should be asking yourself before you so much as glance at an estate agent's window. It contains a jargon-free explanation of basic investment principles, summaries of the major post-crunch investment strategies, and advice on developing a mindset that will support your long-term success.

My Life in Propaganda is Magda Stroińska’s personal account of growing up with communist propaganda in Eastern Europe. She compares the beliefs of her family with what she was taught at school, learning early on about double interpretations and ambiguities through language. Through her chosen field of linguistics, she analyzes ways in which propagandistic language, such as ‘doubletalk,’ Orwellian ‘Newspeak,’ ‘weasel words,’ and, more colloquially, ‘bullshit,’ is used to distort reality. The book demonstrates that democracy can never be taken for granted.

The #1 national bestseller from Dr. Laura Schlessinger—America’s top radio talk show host—with advice on how women can make their marriage thrive after the wedding bliss subsides In her most provocative book yet, Dr. Laura urgently reminds women that to take proper care of their husbands...

George Orwell's 1984 and Animal Farm are urgent examinations of how power is seized and abused. This collection explores the depths of totalitarianism and the creeping corruption that turns liberators into oppressors.

Against the backdrop of worldwide, unexplainable natural disasters, Dr. Virginia Marilyn Edwards (Emmy Award-winner Kerry Washington) seeks out Agent Scott Thomas (Emmy Award-winner Laurence Fishburne) at a secretive government headquarters. Virginia claims these events are signs, and unless Agent Thomas helps her, she believes things will only get worse. Her desperation is dialed up higher with a shocking proclamation as she stands before him pregnant, weak, and weary: “Agent Thomas,” she says, “I believe I am Mary.”

In today’s chaotic world, where the multiplication of information sources creates competing narratives, credibility is the key to winning the war of ideas. This is the reason why governments and corporations resort to astroturfing - creation of ostensibly grassroots movements set up to advance political agendas and commercial campaigns. The democratization of information and polarization of politics offer a perfect storm.

You may not know Edward Bernays, but Edward Bernays knows you. His 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence and manipulate public attitudes over the past century, and the mass media continues that practice today. This seminal work on how public opinion is created and shaped, offers a glimpse into the world of propaganda and advertising.

First published in 1928, Edward Bernays’ Propaganda may be the single most important work on public relations ever to appear. Bernays (1891-1995), a nephew of Sigmund Freud, shaped the management of public opinion at a time when the modern media were beginning to take their present shape. Propaganda today has a negative connotation, but Bernays uses the term in a neutral sense. Writing in the 1920s, he redefined what he called the “new propaganda” as public relations—a name that has stuck ever since.

Completely revised and updated to tackle today’s issues, the 10th Anniversary Edition not only explains what framing is and how it works but also reveals why, after a brief stint of winning the framing wars in the 2008 elections, the Democrats have gone back to losing them, and what can be done about it. In this powerful new volume, George Lakoff delves into the issues that will dominate the midterm elections in 2014, the coming presidential elections, and beyond.

Noam Chomsky’s backpocket classic on wartime propaganda and opinion control begins by asserting two models of democracy—one in which the public actively participates, and one in which the public is manipulated and controlled. According to Chomsky, "propaganda is to democracy as the bludgeon...

Propaganda, an influential book written by Edward L. Bernays in 1928, incorporated the literature from social science and psychological manipulation into an examination of the techniques of public communication. Propaganda explored the psychology behind manipulating masses and the ability to use symbolic action and propaganda to influence politics, effect social change, and lobby for gender and racial equality.

This audiobook helps you to understand what is meant by psychological warfare, and how it affects you and the people you love.