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The Hotelier Helpcast

The Hotelier Helpcast

By: Gerry MacPherson
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 Welcome, dear listeners, to The Hotelier Helpcast Blog Posts – the sanctuary for independent hoteliers worldwide, seeking the keys to transform their properties into dream destinations for every guest. Each week, we plunge headfirst into the burning queries, the perplexing challenges, and the heartfelt struggles of managing an independent hotel. Why? Because we intimately understand the balancing act of reservations, appeasing the perpetually dissatisfied guest, and chasing that ever-elusive perfect review. And here’s the good news – you're not in this alone! We respect your time, so every episode is a no-nonsense guide, delivering straight answers sans the fluff. From the enchanting escapes of Venice to the rustic allure of a Nova Scotia hotel, journey with us through every corner of the hotel universe. We'll illuminate the shadows and tuck those pesky challenges to bed! Alongside expert guests, quirky anecdotes, and solutions that’ll have you exclaiming, 'Why didn't I think of that?!', 'The Hotelier Helpcast Blog Posts’ invites you to a weekly rendezvous with the vibrant community of independent hoteliers. It's enthralling, it's enjoyable, and most importantly, it’s tailored just for YOU. So, settle into a cozy chair, or perhaps, take a leap onto one of those extravagant hotel beds (we promise not to judge), and prepare to be inspired, amused, and enlightened. Welcome to 'The Hotelier Helpcast Blog Posts’! Now, let's set the stage for this suite party! Always remember – every question answered is a key to unlocking your hotel's potential, casting you as the hero in all your guests’ travel stories!Copyright@Keystone Hospitality Property Development | All Rights Reserved Career Success Economics Leadership Management & Leadership
Episodes
  • How Can Small Guest Experience Changes Boost Hotel Reviews?-107

    How Can Small Guest Experience Changes Boost Hotel Reviews?-107
    Jan 29 2026

    Sign up to the Free “FROM CHAOS TO CONTROL: The 3 Fixes Every Hotel Owner Needs” webinar.

    https://app.meetvio.com/webinar/registration/68c02baf2457d0900f831e6d


    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download


    Why Guests Remember Moments, Not Money


    If your hotel delivers great service but reviews feel average, this episode is for you. We explore how small guest experience changes — not upgrades — drive stronger reviews, calmer operations, and repeat bookings. No fluff. Just practical clarity.


    Timestamps:
    00:00 The flat review problem
    02:10 Invisible effort guests notice
    04:45 Clarity beats luxury
    07:20 The check-in moment
    09:30 Anticipation over apology
    12:00 One question that outperforms surveys
    14:10 Takeaways

    #guest experience #IndependentHotels #HotelOwners #GuestExperience #HospitalityTips #BoutiqueHotels #HotelManagement #HotelReviews #HospitalityBusiness #HotelierHelpcast


    ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
    https://hotelierhelpcast.com/2026/01/how-can-small-guest-experience-changes-boost-hotel-reviews-107

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/

    Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/


    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8811511/
    Facebook — https://www.facebook.com/groups/thehotelierhelpcast


    Say hi on social
    LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/

    Facebook — https://www.facebook.com/hotelhelpcast/

    Instagram — https://www.instagram.com/hotelierhelpcast/

    BlueSky — @hotelhelpcast.bsky.social


    Listen to The Hotelier Helpcast PODCAST here
    https://hotelierhelpcast.com/Podcast


    YouTube Channel
    https://www.youtube.com/@HotelierHelpcast


    A Division of Keystone Hospitality Property Development

    Show More Show Less
    7 mins
  • How to Tell If Hotel Stress Is the Business — Not You-106

    How to Tell If Hotel Stress Is the Business — Not You-106
    Jan 22 2026

    Sign up to the Free “FROM CHAOS TO CONTROL: The 3 Fixes Every Hotel Owner Needs” webinar.

    https://app.meetvio.com/webinar/registration/68c02baf2457d0900f831e6d


    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download


    Why Hotel Ownership Feels Overwhelming Today


    Many independent hotel owners feel stretched, stressed, and silently stuck. In this episode, we explore why overwhelm is rising — and why it’s not a personal failure. Calm insight, real examples, and one mindset shift that changes everything.


    Timestamps:
    00:00 You’re not imagining it
    03:20 The expanding owner role
    06:50 Decision load vs workload
    10:40 Isolation in ownership
    14:00 Finding your “enough”

    #HotelStress #HotelOwner #IndependentHotel #HospitalityLife #HotelManagement #HotelOwnerStress #HospitalityWellbeing #SmallHotel #HotelBusiness #HotelierHelpcast #HospitalitySupport


    ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
    https://hotelierhelpcast.com/2026/01/how-to-tell-if-hotel-stress-is-the-business-not-you-106

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/

    Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/


    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8811511/
    Facebook — https://www.facebook.com/groups/thehotelierhelpcast


    Say hi on social
    LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/

    Facebook — https://www.facebook.com/hotelhelpcast/

    Instagram — https://www.instagram.com/hotelierhelpcast/

    BlueSky — @hotelhelpcast.bsky.social


    Listen to The Hotelier Helpcast PODCAST here
    https://hotelierhelpcast.com/Podcast


    YouTube Channel
    https://www.youtube.com/@HotelierHelpcast


    A Division of Keystone Hospitality Property Development

    Show More Show Less
    7 mins
  • How Can You Use Pre-Stay Emails to Wow Your Guests?-105

    How Can You Use Pre-Stay Emails to Wow Your Guests?-105
    Jan 15 2026

    Sign up to the Free “FROM CHAOS TO CONTROL: The 3 Fixes Every Hotel Owner Needs” webinar.

    https://app.meetvio.com/webinar/registration/68c02baf2457d0900f831e6d


    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download


    Pre-Stay Emails That Set the Right Tone (And Reduce Complaints!)


    In this Hotelier Helpcast episode, we reveal the power of one perfectly timed email. You’ll learn how to write pre-stay messages that make guests feel confident, welcomed, and excited before check-in. From automation tools to smart upsells, this episode is packed with ready-to-use tips.

    🔹 Plus, we’ll share the ONE line that reduces complaints by over 30%—and how you can use it too.

    📍 Episode highlights:

    • What to say in your pre-arrival email
    • How to personalise at scale
    • The best days to send emails
    • Tools to automate the process
    • And why your guests care more than you think

    ⏰ TIMESTAMPS:
    00:00 – Intro: Why pre-stay emails matter
    01:45 – What to include in your first email
    04:00 – Timing your emails for max effect
    06:20 – How to upsell without annoying your guest
    08:05 – Automation tools that save your sanity
    10:10 – Final takeaway: the email your guest needs to see


    #PreStayEmails #HotelierTips #GuestExperience #PreStayEmails #HospitalityMarketing #BoutiqueHotelTips #HotelManagement #EmailMarketingForHotels #UpsellStrategy
    #ReduceComplaints #HotelierHelpcast


    ⇒ TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:
    https://hotelierhelpcast.com/2026/01/how-can-you-use-pre-stay-emails-to-wow-your-guests-105

    Grab your copy of the free “Your Independent Hotel Blueprint”.
    https://hotelierhelpcast.com/hotelier-helpcast-pdf-download

    🎓 Find hotel templates & checklists inside “The Hotel Owner’s Roadmap: 90 Days to More Bookings, More Time, & Less Stress” course→ https://courses.keystonehospitalitydevelopment.com/course/the-hotel-owners-roadmap-90-days-to-more-bookings-more-time-and-less-stress/

    Gerry MacPherson LinkedIn Profile — https://www.linkedin.com/in/gerrymacpherson/


    Join one of our groups
    LinkedIn — https://www.linkedin.com/groups/8811511/
    Facebook — https://www.facebook.com/groups/thehotelierhelpcast


    Say hi on social
    LinkedIn — https://www.linkedin.com/company/hotelier-helpcast/

    Facebook — https://www.facebook.com/hotelhelpcast/

    Instagram — https://www.instagram.com/hotelierhelpcast/

    BlueSky — @hotelhelpcast.bsky.social


    Listen to The Hotelier Helpcast PODCAST here
    https://hotelierhelpcast.com/Podcast


    YouTube Channel
    https://www.youtube.com/@HotelierHelpcast


    A Division of Keystone Hospitality Property Development

    Show More Show Less
    6 mins
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