Ready, Fire, Aim cover art

Ready, Fire, Aim

Zero to $100 Million in No Time Flat

 Preview

Get 30 days of Premium Plus free

£8.99/month after 30-day free trial. Cancel monthly.
Try for £0.00
More purchase options
Buy Now for £12.99

Buy Now for £12.99

About this listen

 If you had the opportunity to work where, when, and with whom you wanted - all while getting paid very well - would you take it? Self-made multimillionaire and best-selling author Michael Masterson did, and with Ready, Fire, Aim he'll show you how to do the same.

Whether you're thinking about starting a new business or growing an existing one, Ready, Fire, Aim has what you need to succeed in your entrepreneurial endeavors. In it, Masterson shares the knowledge he has gained from creating and expanding numerous businesses and outlines a focused strategy for guiding a small business through the four stages of entrepreneurial growth. Along the way, you'll learn the skills needed to succeed in this dynamic environment. Discover how to:

  • Start a business from scratch and make it profitable quickly
  • Keep a growing business growing
  • Get other people to do almost all the hard work for you, so you are free to do the fun stuff
  • Position yourself as an indispensable business builder, so you can enjoy a big share of the profits - even if you are only working part time
  • Duplicate your winning strategy in several businesses so you never have to worry about "needing" any one of them.

    Over the course of his remarkably successful career, Masterson has developed dozens of businesses, including one still growing at $300 million. Now he shows you how to outsell your competitors by implementing innovative operational procedures to reduce costs and using the power of the Internet to reduce customer complaints and increase profits.
    • ©2008 Michael Masterson (P)2008 Gildan Media Corp     Business Development & Entrepreneurship Entrepreneurship Forecasting & Strategic Planning Management & Leadership Small Business Business Inspiring Management
    All stars
    Most relevant
    The best book I've read in a while. I suggest it to all entrepreneurs scaling up their businesses.

    Fantastic book

    Something went wrong. Please try again in a few minutes.
    Reading this book was a bit of a rollercoaster. There were some advise that was great while some just didn’t fit in with not only my values, but research I had read previously.

    My advise (for what it’s worth) would be to buy the book and make notes on the bits that fit in with the way you do business.

    Mostly great advise from someone that has been there and got the t-shirt

    Something went wrong. Please try again in a few minutes.
    really enjoyed reading this book and learning about the different stages of entrepreneurship would absolutely recommended to any entrepreneur at any level of business

    incredibly valuable book

    Something went wrong. Please try again in a few minutes.
    Been an entrepreneur for 25 years and I see my own journey in this practical Playbook. It is told well, clear and umis straight to the topic. There is no other book you need if you want to start a business and succeed. Just remember the goal is to be a business owner, not a perpetual entrepreneur. One is freedom and the other is just a job. Have fun!

    Full Playbook. Love it!

    Something went wrong. Please try again in a few minutes.
    A great book full of powerful advice. I have recommended it to many for a listen

    Great stuff

    Something went wrong. Please try again in a few minutes.
    See more reviews