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Summary

From the best-selling author of The Everything Store, an unvarnished picture of Amazon’s unprecedented growth and its billionaire founder, Jeff Bezos, revealing the most important business story of our time.

With the publication of The Everything Store in 2013, Bloomberg journalist Brad Stone revealed how the unlikely Seattle start-up Amazon became an unexpected king of ecommerce. Since then, its founder has led Amazon to explosive growth in both size and wealth. In less than 10 years, Amazon has quintupled the size of its workforce and increased its valuation to well over a trillion dollars. Whereas Amazon used to sell only books, there is now little they don’t sell, becoming the world’s largest online retailer and pushing into other markets at warp speed. Between Amazon’s 40 subsidiaries - like Whole Foods Market, Amazon Studios in Hollywood, websites like Goodreads and IMDb, and Amazon Web Services cloud software unit, plus Bezos’ purchase of the Washington Post - it’s almost impossible to go a day without encountering their goods. Amazon provides us opportunities to shop, entertain, inform, communicate, store and, one day, maybe even travel to the moon. We live in a world run, supplied and controlled by Amazon.

In Amazon Unbound, Stone offers the must-listen follow-up to his best seller The Everything Store, detailing the seismic changes that have taken place at Amazon over the past decade as it became one of the most powerful and feared companies in the global economy, led by one of the most powerful and feared leaders in business. He shows the acquisitions and innovations that have propelled Amazon’s unprecedented growth and the turn in public sentiment that criticises Amazon’s monopolistic practices. As he charts the company’s meteoric rise, Stone probes the evolution of Jeff Bezos - who started as a geeky entrepreneur but who transformed to become a fit, famed, disciplined billionaire, a man who runs Amazon with an iron fist but finds his personal life splashed over the tabloids.

Definitive, timely and revelatory, Stone has provided an unvarnished portrait of a man and company that we couldn’t imagine modern life without.

©2021 Brad Stone (P)2021 Simon & Schuster Audio

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Awful narration

The narrator’s nasal monotone is annoying and unbearable! Will have to read a hard copy instead.

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Who would of thought Jeff would be so dull?

Normally love a good business book, or biography. I use them to stay sharp and motivated. One thing the writer did achieve was a guaranteed cure for insomnia.

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Very interesting and well worth a listen!

What an interesting book and some great insights into Amazon and Jeff Bezos.

Having really enjoyed Brad Stone's first book (Everything Store) I was worried this would not live up to expectations but I was very impressed.

Highly recommended.

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A good read

For people who want to buy this to read along with the book, I can confirm it’s 100% word for word as written in the book.

It was a good insight to the empire of Amazon and jeff Bezos. I got the feel he is our John D. Rokefeller or Carnegie of our era

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Excellent book on Bezos and his many battles

Loved this book. Helps understand the incredible culture of Amazon, the way the business *actually* works, his rivalry with Elon Musk and an unputdownable sequence on his affair and subsequent information war with the National Enquirer.

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Great storytelling.

Really well written and easy to get into. Incredible story of the rise of Amazon

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  • Justin Lawless
  • 17-01-22

Did it need to be so long

Really enjoyed it. Lots of insights, great quality insights… just felt about an hour too long

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  • Roberto Guidetti
  • 06-08-21

A relevant and worthwhile sequel

Thanks to Brad Stone for another well researched interesting story, this time of the most recent Amazon years. Great narration from Pete Larkin. At times great audiobooks are undermined by the narrator, but in this case Pete Larkin’s emphasis, intonation and emotional synchronization with the content enhanced the experience.