Machine Learning Marketing

If you're looking to make a career move from programmer to AI specialist, this is the ideal place to start. Based on Laurence Moroney's extremely successful AI courses, this introductory book provides a hands-on, code-first approach to help you build confidence while you learn key topics.

This book walks you through the "need-to-know" aspects of artificial intelligence, including natural language processing, speech recognition, and the power of machine learning to show you how to make the most of this technology in a practical, tactical way. Case studies show how real-world companies are taking the next leap forward. Artificial intelligence and machine learning provide a data-driven basis for more robust and intensely-targeted marketing strategies - and companies that effectively utilize these latest tools will reap the benefit in the marketplace.

Unleash the power of artificial intelligence to transform your marketing results! In AI-Powered Marketing: How Machine Learning Can Skyrocket Your Ad Campaigns, former Army Ranger and P&G brand expert John O’Maley demystifies the world of AI for marketers and business owners. Written in an engaging, conversational style, this book shows you how even a modest budget can harness cutting-edge AI and machine learning techniques to grow your business.

Email marketing is the lifeline of your business. Every day that you're not collecting contact information you're missing out on tons of money and tons of security in your business. Your email list is an asset, so it's time to get serious and start building what can and will become your biggest income stream online. It's never too late to get started, but the best time to get started was yesterday.