Showing results by publisher "Random House Audio" in Marketing & Sales
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The Hype Machine
- How Social Media Disrupts Our Elections, Our Economy, and Our Health--and How We Must Adapt
- By: Sinan Aral
- Narrated by: Mike Chamberlain
- Length: 14 hrs and 38 mins
- Unabridged
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A landmark insider’s tour of how social media affects our decision-making and shapes our world in ways both useful and dangerous, with critical ideas on how to protect ourselves in the 2020 election and beyond MIT professor Sinan Aral isn’t only one of the world’s leading experts on...
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The Hype Machine
- How Social Media Disrupts Our Elections, Our Economy, and Our Health--and How We Must Adapt
- Narrated by: Mike Chamberlain
- Length: 14 hrs and 38 mins
- Release date: 15-09-20
- Language: English
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£14.37 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Heart and Soul of Excellence
- By: Tom Peters
- Narrated by: Tom Peters
- Length: 1 hr
- Abridged
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Overall17
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Performance10
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Story10
The coauthor of In Search of Excellence offers his unique practical insights on business, management, leadership, and success. Peters' valuable commentary and advice spans across such crucial subjects as listening to customers, noting symbols, circulating, motivating others, and striving for...
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Distillation of ideas from In Search of Excellence
- By John-Paul Lane on 15-01-15
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The Heart and Soul of Excellence
- Narrated by: Tom Peters
- Length: 1 hr
- Release date: 28-09-06
- Language: English
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£7.33 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Curse of Bigness
- Antitrust in the New Gilded Age
- By: Tim Wu
- Narrated by: Marc Cashman
- Length: 4 hrs and 12 mins
- Unabridged
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Overall10
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Performance10
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Story10
From the man who coined the term "net neutrality," author of The Master Switch and The Attention Merchants, comes a warning about the dangers of excessive corporate and industrial concentration for our economic and political future. We live in an age of extreme corporate concentration, in...
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The Curse of Bigness
- Antitrust in the New Gilded Age
- Narrated by: Marc Cashman
- Length: 4 hrs and 12 mins
- Release date: 13-11-18
- Language: English
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£9.58 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Soulful Art of Persuasion
- The 11 Habits That Will Make Anyone a Master Influencer
- By: Jason Harris
- Narrated by: Jason Harris
- Length: 6 hrs and 51 mins
- Unabridged
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The Soulful Art of Persuasion is a revolutionary guide to becoming a master influencer in an age of distrust through the cultivation of character-building habits that are essential to both personal growth and sustained business success. This isn’t a book full of tips and life-hacks. Instead...
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The Soulful Art of Persuasion
- The 11 Habits That Will Make Anyone a Master Influencer
- Narrated by: Jason Harris
- Length: 6 hrs and 51 mins
- Release date: 10-09-19
- Language: English
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£11.18 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Attention Merchants
- The Epic Scramble to Get Inside Our Heads
- By: Tim Wu
- Narrated by: Marc Cashman
- Length: 15 hrs and 26 mins
- Unabridged
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From Tim Wu, author of the award-winning The Master Switch ( a New Yorker and Fortune Book of the Year) and who coined the term "net neutrality”—a revelatory, ambitious and urgent account of how the capture and re-sale of human attention became the defining industry of our time. Feeling...
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The Attention Merchants
- The Epic Scramble to Get Inside Our Heads
- Narrated by: Marc Cashman
- Length: 15 hrs and 26 mins
- Release date: 18-10-16
- Language: English
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£16.82 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Carrots and Sticks
- Unlock the Power of Incentives to Get Things Done
- By: Ian Ayres
- Narrated by: John H. Mayer
- Length: 9 hrs and 16 mins
- Unabridged
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Overall6
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Performance3
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Story3
Could you lose weight if you put $20,000 at risk? Would you finally set up your billing software if it meant that your favorite charity would earn a new contribution? If you’ve ever tried to meet a goal and came up short, the problem may not have been that the goal was too difficult or that...
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Carrots and Sticks
- Unlock the Power of Incentives to Get Things Done
- Narrated by: John H. Mayer
- Length: 9 hrs and 16 mins
- Release date: 21-09-10
- Language: English
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£12.78 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Buyology
- Truth and Lies About Why We Buy
- By: Martin Lindstrom, Paco Underhill - introduction
- Narrated by: Don Leslie
- Length: 7 hrs and 22 mins
- Unabridged
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Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars. Among the long-held assumptions and myths Buyology confronts: Sex doesn’t sell - people in skimpy clothing and provocative poses...
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Buyology
- Truth and Lies About Why We Buy
- Narrated by: Don Leslie
- Length: 7 hrs and 22 mins
- Release date: 21-10-08
- Language: English
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£11.18 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Perfect Sales Presentation
- These Five Top Sales Professionals Show You, Step by Step, How To Sell Successfully
- By: Robert L. Shook
- Narrated by: Robert L. Shook
- Length: 55 mins
- Abridged
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Overall2
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Performance0
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America’s best salespeople, from businesses spanning IBM to Mary Kay Cosmetics, take you along on the perfect sales presentation. There’s much more to superselling than just showing a great product. Sales presentations that consistently get results are subtle blends of skill, performance...
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The Perfect Sales Presentation
- These Five Top Sales Professionals Show You, Step by Step, How To Sell Successfully
- Narrated by: Robert L. Shook
- Length: 55 mins
- Release date: 15-12-99
- Language: English
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£3.24 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Fast Food Nation
- The Dark Side of the All-American Meal
- By: Eric Schlosser
- Narrated by: Rick Adamson
- Length: 8 hrs and 56 mins
- Abridged
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Fast Food Nation - the groundbreaking work of investigation and cultural history that has changed the way America thinks about the way it eats - and spent nearly four months on the New York Times bestseller list - now available on cassette! Are we what we eat? To a degree both engrossing and...
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Fast Food Nation
- The Dark Side of the All-American Meal
- Narrated by: Rick Adamson
- Length: 8 hrs and 56 mins
- Release date: 06-02-01
- Language: English
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£9.56 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Neuroscience of Selling
- Proven Sales Secrets to Win Over the Buyer's Heart and Mind
- By: John Asher
- Narrated by: David H. Lawrence XVII
- Length: 1 hr and 48 mins
- Unabridged
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Overall1
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Performance1
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A revolutionary way to discover real sales success and bring new value to your company! Sales is not just about logic and emotion. Extraordinary salespeople are top earners because they understand the deeper levels of the brain and how buyers think. Global sales expert John Asher explores these...
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Lacking research & accuracy
- By Mr. J. A. Ball on 29-08-22
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The Neuroscience of Selling
- Proven Sales Secrets to Win Over the Buyer's Heart and Mind
- Narrated by: David H. Lawrence XVII
- Length: 1 hr and 48 mins
- Release date: 26-01-21
- Language: English
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£7.99 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Agenda
- What Every Business Must Do to Dominate the Decade
- By: Michael Hammer
- Narrated by: Michael Hammer
- Length: 6 hrs and 2 mins
- Abridged
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Overall3
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Performance2
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Story2
New rules for the new game: the ideas that every business needs to win in the customer economy In The Agenda, Michael Hammer shows companies how to prosper in today’s world of slow growth, fierce competition, and enormously powerful customers. The winners in this extraordinarily difficult...
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The Agenda
- What Every Business Must Do to Dominate the Decade
- Narrated by: Michael Hammer
- Length: 6 hrs and 2 mins
- Release date: 09-10-01
- Language: English
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£9.55 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Brands and the Brain: How to Use Neuroscience to Create Impactful Brands
- How to Use Neuroscience to Create Impactful Brands
- By: Arvind Sahay
- Narrated by: Derek Denzil
- Length: 9 hrs and 4 mins
- Unabridged
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It is evident that some of the most powerful brands are deeply embedded in our unconscious emotions and memories. The purpose of this book is to develop an understanding of the link between the human brain and brand management principles as well as activities. It will educate readers about...
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Brands and the Brain: How to Use Neuroscience to Create Impactful Brands
- How to Use Neuroscience to Create Impactful Brands
- Narrated by: Derek Denzil
- Length: 9 hrs and 4 mins
- Release date: 24-01-23
- Language: English
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£11.18 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Sea We Swim In
- How Stories Work in a Data-Driven World
- By: Frank Rose
- Narrated by: Arthur Morey
- Length: 8 hrs and 11 mins
- Unabridged
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Overall5
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Performance5
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Story5
A practical guide to "narrative thinking," and why it matters in a world defined by data. In The Sea We Swim In, Frank Rose leads us to a new understanding of stories and their role in our lives. For decades, experts from many fields—psychologists, economists, advertising and marketing...
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The Sea We Swim In
- How Stories Work in a Data-Driven World
- Narrated by: Arthur Morey
- Length: 8 hrs and 11 mins
- Release date: 29-06-21
- Language: English
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£11.18 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Better and Faster
- The Proven Path to Unstoppable Ideas
- By: Jeremy Gutsche
- Narrated by: Jeremy Gutsche
- Length: 6 hrs and 43 mins
- Unabridged
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Overall11
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Performance8
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Out-innovate, outsmart and outmaneuver your competitors with tactics from the CEO of TrendHunter.com, Jeremy Gutsche. In our world of chaos and change, what are you overlooking? If you knew the answer, you’d be a better innovator, better manager, and better investor. This book will make you...
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Better and Faster
- The Proven Path to Unstoppable Ideas
- Narrated by: Jeremy Gutsche
- Length: 6 hrs and 43 mins
- Release date: 17-03-15
- Language: English
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£11.18 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The 10-Second Internet Manager
- Survive, Thrive, and Drive Your Company in the Information Age
- By: Mark Breier
- Narrated by: Mark Breier
- Length: 3 hrs and 57 mins
- Unabridged
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All managers today are Internet managers, whether they're ready to admit it or not. It doesn't matter if their business is large or small, old economy or new. In a faster, electronic, and more direct economy, every manager needs help. And here it is. The 10-Second Internet Manager offers...
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The 10-Second Internet Manager
- Survive, Thrive, and Drive Your Company in the Information Age
- Narrated by: Mark Breier
- Length: 3 hrs and 57 mins
- Release date: 23-01-01
- Language: English
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£8.27 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Unconventionals
- How Rebel Companies Are Changing Markets, Hearts, and Minds--and How You Can Too
- By: Mike O'Toole, Hugh Kennedy
- Narrated by: Mike O'Toole, Hugh Kennedy
- Length: 1 hr and 53 mins
- Unabridged
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What do American Express, Converse, GE, and Lagunitas all have in common? They saw things differently. We've had our expectations turned upside down by leading brands like American Express, Converse, and Waze, simply because they saw things differently. How did they do that? By questioning the...
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The Unconventionals
- How Rebel Companies Are Changing Markets, Hearts, and Minds--and How You Can Too
- Narrated by: Mike O'Toole, Hugh Kennedy
- Length: 1 hr and 53 mins
- Release date: 23-03-21
- Language: English
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£7.99 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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Pixels to Profits
- By: Ankur Mehra
- Narrated by: Ankur Mehra
- Length: 6 hrs and 2 mins
- Unabridged
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Why do some creators go viral while others get lost in the noise?Even with great ideas and valuable content, many creators and small businesses struggle to break through in the Creator Economy.They watch mediocre content get millions - massive brand deals, likes, and loyal fans - while they...
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Pixels to Profits
- Narrated by: Ankur Mehra
- Length: 6 hrs and 2 mins
- Release date: 16-09-25
- Language: English
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£8.94 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Earnicorns
- Stories of Rare Profitable Unicorns: Naukri.com, Zerodha, Dream11, Zoho
- By: Dhruv Nath
- Narrated by: Anuj Datta
- Length: 10 hrs and 32 mins
- Unabridged
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It is an accepted fact that Internet-related businesses are largely loss making. Dhruv Nath uncovers the secrets of four highly respected Internet giants which defy this trend boldly. The book narrates the story of four market leaders: Naukri.com, Zerodha, Zoho and Dream11, and how these...
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The Earnicorns
- Stories of Rare Profitable Unicorns: Naukri.com, Zerodha, Dream11, Zoho
- Narrated by: Anuj Datta
- Length: 10 hrs and 32 mins
- Release date: 17-09-24
- Language: English
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£12.78 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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White House Burning
- The Founding Fathers, Our National Debt, and Why It Matters to You
- By: Simon Johnson, James Kwak
- Narrated by: Nicholas Hormann
- Length: 10 hrs and 1 min
- Unabridged
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America is mired in debt—more than $30,000 for every man, woman, and child. Bitter fighting over deficits, taxes, and spending bedevils Washington, D.C., even as partisan gridlock has brought the government to the brink of default. Yet the more politicians on both sides of the aisle rant and...
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White House Burning
- The Founding Fathers, Our National Debt, and Why It Matters to You
- Narrated by: Nicholas Hormann
- Length: 10 hrs and 1 min
- Release date: 03-04-12
- Language: English
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£12.78 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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The Velvet Rope Economy
- How Inequality Became Big Business
- By: Nelson D. Schwartz
- Narrated by: Jason Culp
- Length: 12 hrs and 33 mins
- Unabridged
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Overall1
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Performance1
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From New York Times business reporter Nelson D. Schwartz comes a gripping investigation of how a virtual velvet rope divides Americans in every arena of life, creating a friction-free existence for those with money on one side and a Darwinian struggle for the middle class on the other side. In...
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The Velvet Rope Economy
- How Inequality Became Big Business
- Narrated by: Jason Culp
- Length: 12 hrs and 33 mins
- Release date: 03-03-20
- Language: English
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£18.79 or free with trial. Auto-renews at £5.99/month after trial. See eligibility.
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