Showing results for "Stories" in Consulting

The story wars are all around us. They are the struggle to be heard in a world of media noise and clamor. Today, most brand messages and mass appeals for causes are drowned out before they even reach us. But a few consistently break through the din, using the only tool that has ever moved minds and changed behavior - great stories. With insights from mythology, advertising history, evolutionary biology, and psychology, viral storyteller and advertising expert Jonah Sachs takes listeners into a fascinating world of seemingly insurmountable challenges and enormous opportunity.

The Better Business Book is better than your average business guide. That’s how we came up with the title. It consists of 100 people each sharing their most valuable business lesson. A real story from their business experience and the lesson they learned from it. Each time you listen to it, you will learn something new. Guaranteed.

This book is about the real world of Overseas Development Assistance (ODA) seen through the eyes of men and women touched by ‘’Big Development’’ – the industry into which international charitable, humanitarian aid has evolved. Here are stories from individuals living and working in the poor countries. The book provides an insight into why the development industry spends vast amounts of tax dollars, yet there are still billions of people living in deep poverty, exposed to disease, malnutrition, exploitation and violence.

One of the largest consumer markets of the world, India is made up of lots and lots of small consumers―each earning and spending just a little bit that adds up to a lot. It is served by millions of small suppliers oozing innovation and customer intimacy, and is powered by digital...

Inside this book, you’ll learn some lessons that many of your network marketing leaders and legends may not want you to hear. New school network marketing utilizes internet strategies to recruit, sell, and duplicate your efforts in a manner that can hyper-charge and automate your results. Do you keep your options open?