What does it take to build a successful business, challenge the traditional healthcare system, and help people take control of their health?
In this episode of What Are You Made Of?, Mike "C-Roc" sits down with Julian Becerra, Co-Founder and CEO of Overtime Men's Health, to discuss his journey from college dropout and door-to-door salesman to building a nationwide telehealth company focused on health optimization, performance, and longevity.
Julian shares how relentless persistence, unwavering self-belief, and a willingness to take risks helped him turn an ambitious idea into a growing business. From breaking sales records at a young age to facing financial struggles, nearly running out of money, and eventually expanding Overtime Men's Health across all 50 states, his journey is a powerful example of what happens when determination meets action. He opens up about the challenges of entrepreneurship, the importance of building a strong team, and why staying committed to your mission matters most when things get difficult.
The conversation also explores the growing importance of men's health, hormone optimization, and personalized healthcare. Julian explains why understanding testosterone levels, identifying deficiencies, and using advanced diagnostics can help people make more informed decisions about their health. He also shares how Overtime Men's Health is challenging the traditional healthcare model by making personalized care more accessible through telemedicine, with a vision of creating an integrated health platform that brings diagnostics, treatment, and wellness solutions together.
Beyond healthcare, Mike "C-Roc" and Julian dive into the lessons learned from door-to-door sales, the power of effective communication, and how building genuine trust through social media can transform a business. They also discuss fitness, discipline, nutrition, and the mindset required to consistently push beyond personal limits. For Julian, the same relentless drive that fuels his workouts and personal growth is what keeps him moving forward as an entrepreneur.
This episode is a powerful reminder that success isn't defined by age, background, or circumstances, but by persistence, discipline, and the willingness to keep going when others might quit. Whether you're an entrepreneur looking to build something meaningful or someone ready to take greater ownership of your health and performance, Julian's story offers valuable insights into creating lasting success and living with purpose.
Tune in for an inspiring conversation about resilience, entrepreneurship, health optimization, and what it truly means to be made of something greater.
Website- otmens.com
https://www.instagram.com/juulianbecerra/?hl=en