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Choose Hard with Cody McBroom

Choose Hard with Cody McBroom

By: Cody McBroom
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Choose Hard is the podcast for those who coach, train, lead—and refuse to settle. Hosted by Cody McBroom—online fitness and nutrition coach with 15+ years of experience—this show is your unfiltered source for science-backed training insights, business-savvy coaching strategies, and values-driven leadership lessons. Whether you're a coach, athlete, or high-performer committed to leveling up, you’ll get actionable tools to build your body, grow your business, and lead with purpose. No fluff. No hacks. Just hard-earned growth.Cody McBroom Hygiene & Healthy Living
Episodes
  • #114 - From D1 Football to Training Hollywood: John Damon on Elite Coaching For High Performers

    #114 - From D1 Football to Training Hollywood: John Damon on Elite Coaching For High Performers
    Jun 30 2026
    What does it actually take to coach the people who can't afford to fail — Hollywood talent, elite athletes, executives whose bodies and schedules are under constant pressure?In this episode of the Choose Hard Podcast, Cody McBroom sits down with John Damon — former Division I football player at Boston College, celebrity trainer, performance coach, and founder of The Cave — to break down the journey from athlete, to coach, to gym owner, to builder of one of the most talked-about private training spaces in the industry.John has spent his career inside rooms most coaches never get access to — The Sports Club/LA, Equinox, and now his own premium gym-design business — and this conversation goes deep into what actually separates good coaching from elite coaching.What's covered in this episode:✅ The athlete-to-coach transition — What John's D1 football career at Boston College taught him that still shapes how he coaches today, and how that competitive background changed his relationship with discomfort and standards.✅ From trainer to owner — What pushed John to stop just training people and start building gyms, brands, and businesses around performance.✅ Coaching high performers and celebrities — How John broke into coaching talent and executives, and what high performers actually need from a coach that most trainers get completely wrong.✅ Training under pressure — What changes when your client's body, schedule, and public reputation are all on the line at once.✅ Why the environment matters as much as the training — John's philosophy on why the room, the equipment, and the culture around a client can matter just as much as the program itself — and how that thinking led him to build The Cave.✅ What it takes to build a long career in this industry — John's advice for young trainers and entrepreneurs on what to obsess over, what to ignore, and what separates a good coach from a great one.If you're a coach trying to level up your standards, a gym owner thinking about environment and experience, or just someone who wants to hear how elite performance actually gets built — this episode is for you.GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com
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    1 hr and 1 min
  • #113 - [Q&A]: Helping a Client w/ Victim Mindset, Re-igniting Motivation During Self-sabotage, Navigating Resistance to Tracking Food, and More…

    #113 - [Q&A]: Helping a Client w/ Victim Mindset, Re-igniting Motivation During Self-sabotage, Navigating Resistance to Tracking Food, and More…
    Jun 23 2026
    Every online coach loves the client who follows the plan perfectly and gets linear results. But what happens when the coaching gets messy? In this episode of the Choose Hard Podcast, Cody McBroom delivers a comprehensive masterclass on nutrition troubleshooting and client psychology, addressing the exact roadblocks that separate amateur trainers from elite specialists.Cody breaks down how to handle the psychological bottlenecks, emotional self-sabotage, and the dreaded "I'm doing everything right" roadblock. If you want to build solid standard operating procedures (SOPs) around nutrition data without turning your clients' lives into an obsessive prison, this episode provides your tactical blueprint.✅ The "I'm Doing Everything Right" Dilemma: How to investigate hidden data and metrics versus true metabolic adaptation when the scale is ticking up—and when it’s actually time to look at clinical interventions like peptides or GLP-1s.✅ Dismantling the Food Identity Crisis: How to coach a client out of a victim mindset ("I can't eat like a normal person") and break the toxic reward/punishment relationship they have with food.✅ Overcoming the 75% Fatigue: The psychological play to re-ignite a client who gets three-quarters of the way to their goal and stalls out because they’ve become complacent with "good enough."✅ The Post-Binge Protocol: The exact, chronological steps to take when a client admits to blowing past their targets. Learn how to respond using nervous-system regulators and the "Urge Jar" to drive behavioral change without casting shame.✅ Overcoming Tracker Resistance: How to effectively onboard a client who is fiercely resistant to tracking food or using apps like MyFitnessPal without making them feel judged, restricted, or micromanaged.—GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://tailoredcoachingmentorship.com/ {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com Key Coaching Problems Solved In This Episode:
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    49 mins
  • #112 - 5 Lessons Every Coach and Business Owner Needs to Hear in 2026

    #112 - 5 Lessons Every Coach and Business Owner Needs to Hear in 2026
    Jun 16 2026
    Most coaches think their biggest problem is leads or content. It's not. In this episode, Cody McBroom breaks down 5 of the most important lessons he's learned as a coach and business owner in 2026 — lessons that touch on client retention, personal integrity, identity-based standards, what actually drives long-term motivation, and trusting the process even when you can't see the outcome.Here's what's covered:The real reason coaches lose clients — It's not your marketing. It's your onboarding, your check-ins, and your referral system (or lack of one). Most coaches are fixing the wrong problem.Respect is the one thing you can always maintain — When someone wrongs you, when the situation goes sideways, when you have every right to react — your response is the only thing that defines how people remember you. You can't control what happens. You can control what they have to say about you afterward.Core values are meaningless without standards and rules — A value without a standard is just a soundbite. Cody breaks down the framework he uses personally and with clients: Value → Identity → Standard → Rule, and why this is the actual architecture behind sustainable behavior change.Pain is a powerful motivator — until it isn't — You can build a lot running from something. But once you've created enough distance from that pain, the drive disappears. This episode unpacks how to shift from a pain-driven pursuit to a purpose-driven one — and why that shift is the key to breaking the all-or-nothing cycle for good.God's a weaver — and your story isn't finished — A woven blanket can take over 100 hours to make. Buying one takes seconds. Your life is being woven the same way. Moses spent 40 years after exile before God spoke to him again. Situations Cody thought would never end took months, over a year — and now he can see exactly what they were for.If you're a coach, a business owner, or just someone trying to build something that lasts — this episode is for you.GET 20% OFF ALL CHOOSE-HARD MERCH, USING CODE PODCAST20 AT CHECKOUT: https://choose-hard.shop/ 📌 Follow Choose Hard on instagram @choosehardpodcast and grab Choose Hard Merch at www.choose-hard.com❓ASK YOUR QUESTION FOR THE NEXT Q&A EPISODE:⇨ question.choosehardpodcast.comℹ️ LEARN MORE ABOUT OUR ONLINE COACHING PROGRAMS:⇨ www.fatlosstransformation.com {1-On-1 Coaching}⇨ https://www.tailored-coaching.com/mentorship-coaching {Mentorship w/ Cody}📲 DOWNLOAD MY APP & START A TRAINING PLAN, FOR FREE:⇨ www.thetailoredtrainer.com🛒 PURCHASE YOUR CHOOSE HARD HAT & JOURNAL:⇨https://www.tailoredcoachingmethod.shop/collections/all 💊 JOCKOFUEL SUPPLEMENTS (Code CHOOSEHARD for 20% Off):https://jockofuel.com/discount/CHOOSEHARD🎙️CLIENT CASE STUDIES & TRANSFORMATION STORIES:- SPOTIFY: ⁠https://bit.ly/tlrd-transformations-spotify⁠ - APPLE PODCASTS:⁠https://apple.co/3GPlDxG⁠ GET MORE FREE CONTENT AT THE LINKS BELOW:📖 FREE ARTICLES: ⁠https://tailoredcoachingmethod.com/blog⁠ 💾 FREE GUIDES: ⁠https://tailoredcoachingmethod.com/guides⁠IG -⁠https://www.instagram.com/codymcbroom⁠YOUTUBE -⁠ ⁠⁠https://www.youtube.com/codymcbroom1⁠INQUIRIES – ⁠info@tailoredcoachingmethod.com
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    52 mins
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